The account setup is the first imperative step to meet our Free Listing and Paid
ads requirements. Specifically, these features allow new and existing merchants
to seamlessly meet our Merchant Center account requirements.
All of these features listed in the account setup are mandatory and setting up a
seamless experience to integrate with these requirements is highly recommended.
Initially, a merchant needs to decide if they create or use an existing
Merchant Center Account. Afterwards, they need to walk through the following
steps to complete the Merchant Center account setup.
New Merchant Center Account Creation:
Create or use existing Google Account
Create a Merchant Center Account
Add Business details
Website Claiming
Phone Verification
Use existing Merchant Center Account:
Connect existing Google Account and select which Merchant Center Account they
want to use
Website Claiming Check: Verify if website is claimed and claim if need to
Verify business Information and update if needed
Phone verification Check: Need to verify if phone number is verified. If not,
then allow the merchant re-verify through your integration
For the remaining steps, all accounts need to perform the following:
Account Linking
Implement Shipping settings
Tax settings - only for merchants who target the US
[null,null,["Last updated 2024-09-03 UTC."],[[["Merchants need to set up a Merchant Center account, either new or existing, to utilize Free Listing and Paid ads."],["Account setup involves steps like business details, website claiming, phone verification, account linking, and configuring shipping and tax settings."],["Merchants using an existing account need to ensure website and phone verification are completed and business information is up-to-date."],["Website policy checks are mandatory for all accounts before using Free Listing and Paid ads."]]],["Merchants must first set up a Merchant Center Account, either creating a new one or using an existing one. New account creation involves using a Google Account, adding business details, claiming the website, and phone verification. Existing accounts need to connect, check and potentially claim the website, verify business information and check for phone verification. All accounts must complete linking, implement shipping settings, and set tax for US merchants. Finally, check for website policy.\n"]]