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Reduzir a taxa de rastreamento do Google
A infraestrutura do rastreador do Google tem algoritmos sofisticados para determinar a taxa de rastreamento ideal para um site. Nosso objetivo é rastrear o maior número possível de páginas no seu site a cada visita, sem sobrecarregar o servidor. Em alguns casos, o rastreamento que o Google faz do seu site pode causar uma carga crítica na infraestrutura ou custos indesejados durante uma interrupção. Para atenuar esse problema, você pode reduzir o número de solicitações feitas pelos rastreadores do Google.
Entender a causa do aumento acentuado no rastreamento
Um aumento significativo no rastreamento pode ser causado por ineficiências na estrutura do site ou problemas com ele. Com base nas denúncias que recebemos, as causas mais comuns são as seguintes:
Configuração ineficiente de URLs no site, geralmente causada por uma
funcionalidade específica do site:
Navegação facetada ou outra funcionalidade de classificação e filtragem do site
Reduzir com urgência o tráfego do rastreador (para emergências)
Se você precisar reduzir com urgência a taxa de rastreamento por um curto período (por exemplo, algumas horas ou um ou dois dias), retorne 500, 503 ou 429 código de status de resposta HTTP em vez de 200 às solicitações de rastreamento. A infraestrutura de rastreamento do Google reduz a taxa de rastreamento do site quando encontra um número significativo de URLs com códigos de status de resposta HTTP 500, 503 ou 429 (por exemplo, se você desativou o site).
A taxa de rastreamento reduzida afeta todo o nome do host do site (por exemplo, subdomain.example.com), tanto o rastreamento dos URLs que retornam erros quanto os URLs que retornam conteúdo. Quando o número desses erros for reduzido, a taxa de rastreamento começará a aumentar automaticamente.
Solicitações excepcionais para reduzir a taxa de rastreamento
Se não for possível exibir erros para os rastreadores do Google na sua infraestrutura, registre uma solicitação especial para informar um problema com a taxa de rastreamento anormalmente alta, mencionando a taxa ideal para seu site na solicitação. Não é possível solicitar um aumento na taxa de rastreamento, e pode levar vários dias para que a solicitação seja avaliada e atendida.
[null,null,["Última atualização 2025-08-29 UTC."],[[["\u003cp\u003eGoogle automatically adjusts crawl rate to avoid overloading your server, but you can reduce it further if needed.\u003c/p\u003e\n"],["\u003cp\u003eTemporarily reducing crawl rate can be achieved by returning 500, 503, or 429 HTTP response codes, but this impacts content freshness and discovery.\u003c/p\u003e\n"],["\u003cp\u003eFor longer-term crawl rate reduction, file a special request with Google; however, increasing the rate isn't possible.\u003c/p\u003e\n"],["\u003cp\u003eBefore reducing crawl rate, consider optimizing your website structure for better crawling efficiency as this might resolve the issue.\u003c/p\u003e\n"],["\u003cp\u003eExtended use of error codes to control crawling may lead to URLs being dropped from Google's index, so it's crucial to use this method cautiously.\u003c/p\u003e\n"]]],["Google's crawlers may need to be slowed if they overload a site. Common causes for increased crawling include inefficient site structure, like faceted navigation. For urgent reductions, return `500`, `503`, or `429` HTTP status codes to crawler requests; this will lower the crawl rate, but can negatively affect site indexing if done for too long. Alternatively, if returning errors isn't viable, submit a special request specifying an optimal crawl rate. Note: reducing the crawl rate will result in slower updates of existing pages.\n"],null,["# Reduce Google Crawl Rate | Google Search Central\n\nReduce the Google crawl rate\n============================\n\n\nGoogle's crawler infrastructure has sophisticated algorithms to determine the optimal crawl rate\nfor a site. Our goal is to crawl as many pages from your site as we can on each visit without\noverwhelming your server. In some cases, Google's crawling of your site might be causing a\ncritical load on your infrastructure, or cause unwanted costs during an outage. To alleviate this,\nyou may decide to reduce the number of requests made by Google's crawlers.\n\nUnderstand the cause of the sharp increase in crawling\n------------------------------------------------------\n\n\nSharp increase in crawling may be caused by inefficiencies in your site's structure or issues with\nyour site otherwise. Based on the reports we've received in the past, the most common causes are:\n\n- Inefficient configuration of URLs on the site, which is typically casued by a specific functionality of the site:\n - Faceted navigation or other sorting and filtering functionality of the site\n - A calendar with a lot of URLs for specific dates\n- [A Dynamic Search Ad target](/search/docs/crawling-indexing/large-site-managing-crawl-budget#adsbot)\n\n\nWe strongly recommend that you check with your hosting company and look at recent access logs of\nyour server to understand the source of the traffic, and see if it fits in the aformentioned\ncommon causes of the sharp increase in crawling. Then, check our guides about\n[managing crawling of faceted navigation URLs](/search/docs/crawling-indexing/crawling-managing-faceted-navigation)\nand\n[optimizing crawling efficiency](/search/docs/crawling-indexing/large-site-managing-crawl-budget#improve_crawl_efficiency).\n\nUrgently reduce crawler traffic (for emergencies)\n-------------------------------------------------\n\n| **Warning**: When considering reducing the Google's crawl rate, keep in mind that this will have broad effects. For Search, Googlebot will discover fewer new pages, and existing pages will be refreshed less frequently (for example, prices and product availability may take longer to be reflected in Search), and removed pages may stay in the index longer. For Google Ads, your campaigns may be cancelled or paused, and your ads may not serve.\n\n\nIf you need to urgently reduce the crawl rate for short period of time (for example, a couple\nof hours, or 1-2 days), then return `500`, `503`, or `429` HTTP\nresponse status code instead of `200` to the crawl requests. Google's crawling\ninfrastructure reduces your site's crawling rate when it encounters a significant number of URLs\nwith `500`, `503`, or `429` HTTP response status codes (for\nexample, if you\n[disabled your website](/search/docs/crawling-indexing/pause-online-business)).\nThe reduced crawl rate affects the whole hostname of your site (for example,\n`subdomain.example.com`), both the crawling of the URLs that return errors, as well as\nthe URLs that return content. Once the number of these errors is reduced, the crawl rate will\nautomatically start increasing again.\n| **Warning**: We don't recommend that you do this for a long period of time (meaning, longer than 1-2 days) as it may have a negative effect on how your site appears in Google products. For example, in case of Search, if Googlebot observes these status codes on the same URL for multiple days, the URL may be dropped from Google's index.\n\nExceptional requests to reduce crawl rate\n-----------------------------------------\n\n\nIf serving errors to Google's crawlers is not feasible on your infrastructure,\n[file a special request](https://search.google.com/search-console/googlebot-report)\nto report a problem with unusually high crawl rate, mentioning the optimal rate for your site in\nyour request. You cannot request an increase in crawl rate, and it may take several days for the\nrequest to be evaluated and fulfilled."]]
