letaspectRatioOption=NativeAdMediaAdLoaderOptions()aspectRatioOption.mediaAspectRatio=.portraitadLoader=AdLoader(adUnitID:"<var>your ad unit ID</var>",rootViewController:self,adTypes:adTypes,options:[aspectRatioOption])
Objective-C
GADNativeAdMediaAdLoaderOptions*aspectRatioOption=[[GADNativeAdMediaAdLoaderOptionsalloc]init];aspectRatioOption.mediaAspectRatio=GADMediaAspectRatioPortrait;self.adLoader=[[GADAdLoaderalloc]initWithAdUnitID:@"<var>your ad unit ID</var>"rootViewController:selfadTypes:@[GADAdLoaderAdTypeNative]options:@[aspectRatioOption]];
[null,null,["อัปเดตล่าสุด 2025-08-31 UTC"],[[["\u003cp\u003eFull-screen native ads, ideal for social and entertainment apps, can enhance revenue and user retention by mirroring existing full-screen content or integrating into "stories" formats.\u003c/p\u003e\n"],["\u003cp\u003eTo optimize full-screen native ads, ensure ad assets remain clickable during video playback by wrapping them in container UIViews within the native ad view.\u003c/p\u003e\n"],["\u003cp\u003eCustomize the AdChoices icon's position to minimize accidental clicks and enhance user experience.\u003c/p\u003e\n"],["\u003cp\u003eUtilize unique ad unit IDs for each ad placement, including full-screen and non-full-screen, to improve performance, ad relevance, and reporting accuracy.\u003c/p\u003e\n"],["\u003cp\u003eMaintain consistent media view sizing by setting it to a fixed size or using \u003ccode\u003eMATCH_PARENT\u003c/code\u003e with a fixed-size parent view to aid optimal ad serving.\u003c/p\u003e\n"]]],["Full-screen native ads can enhance revenue and user retention. To optimize these ads, make all assets clickable during video playback by wrapping them in parent `UIViews`. Customize the AdChoices icon's placement to avoid accidental clicks. Use unique ad unit IDs for each placement to maximize performance and reporting. Ensure the media view has a consistent size, enable video ads, and optionally request specific aspect ratios. Note that setting aspect ratios might reduce ad availability and revenue.\n"],null,["# Full-screen native ads\n\nSelect platform: [Android](/admob/android/native/full-screen \"View this page for the Android platform docs.\") [iOS](/admob/ios/native/full-screen \"View this page for the iOS platform docs.\")\n\n\u003cbr /\u003e\n\nThe [native ad format](/admob/ios/native) can be used\nto create any size of ad, including full-screen ads like those that are highly\npopular in social and entertainment apps. Full-screen native ads can improve\nrevenue and retention, either through matching the style of existing\nfull-screen content experiences such as in social apps, or through providing a\nmeans to place ads in \"stories\" feeds. Here are some examples of\nfull-screen native ads:\n\n\nThere is no separate API to call to enable full-screen native ads to serve\nbeyond the instructions for [Native\nAdvanced](/admob/ios/native/advanced). However,\nthere are best practices we recommend when creating full-screen ad experiences:\n\nMake assets clickable during native video playback\n\n: By default the Google Mobile Ads SDK sets [userInteractionEnabled](//developer.apple.com/documentation/uikit/uiview/1622577-userinteractionenabled)\n to `NO` on all ad assets other than [mediaView](/admob/ios/api/reference/Classes/GADNativeAdView#mediaview)\n while the media view is playing video. As a result, when a video is playing,\n clicks occur on the view sitting behind the asset view. In a full screen\n native implementation, where asset views are placed on top of the media view,\n the media view gets the click. The media view handles user interaction for\n video playback controls during video playback, and only clicks through to the\n ad's destination URL once video completes playback.\n\n To make your other ad assets such as [callToActionView](/admob/ios/api/reference/Classes/GADNativeAdView#calltoactionview)\n click through to the user to the ad's destination while the video is playing,\n wrap each asset view in a parent UIView that is a subview of the native ad\n view. Your native ad view structure should look like this: \n\n -- Native Ad View\n -- Media View\n -- Container View 1\n -- Call To Action View\n -- Container View 2\n -- Headline View\n -- Container View 3\n -- Body View\n\nCustomize the AdChoices icon placement\n: By default, the AdChoices icon is placed at the top-right corner of the ad,\n but you can specify any corner where the AdChoices icon should appear by\n setting the `GADAdChoicesPosition` based on placement of the ad. In the\n three images in the previous section, the AdChoices icon is placed in a\n corner far away from the **Install** button, the menu button and other ad\n assets to avoid accidental clicks.\n\nUse unique ad unit IDs for each placement\n\n: Be sure to [create a unique ad unit\n ID](//support.google.com/admob/answer/7187428) for each different ad placement\n in your app, even if all ad placements are the same format. For example, if\n you have an existing native ad placement in your app for a non-full screen\n experience, use a new ad unit ID for the full screen experience. Using unique\n ad units:\n\n - maximizes performance\n - helps Google return ad assets that better fit your layouts\n - enables more comprehensive reporting.\n\nSet your media view to a consistent size\n\n: Google always tries to serve the best-sized native assets for optimal\n performance. To facilitate this, the sizing for your native ads should be\n predictable and consistent. Your media view asset should be the same size for\n every ad request on the same device. To accomplish this, set your media view\n to a fixed size, or set the media view to `MATCH_PARENT` and make the parent\n view a fixed size. Repeat this step for every parent view of the media view\n that is not a fixed size.\n\nEnable video ads\n\n: Enable the `Video` media type when\n\n [configuring native ads](//support.google.com/admob/answer/7187428)\n\n in the AdMob UI. Allowing video ads to compete for your\n inventory can significantly improve performance.\n\n\\[Optional\\] Request specific aspect ratios for the media asset\n\n: By default, ads of any aspect ratio may be returned. For example, you may get\n a landscape or square main creative asset when your app is in portrait\n mode. Depending on your native ad layout, you may want to serve only\n portrait, landscape, or square ads. You can request assets of specific\n [aspect ratios](/admob/ios/api/reference/Enums/GADMediaAspectRatio) to best suit your\n layout.\n\n |-----------|--------|----------|\n | Landscape | Square | Portrait |\n\n \u003cbr /\u003e\n\n ### Swift\n\n let aspectRatioOption = NativeAdMediaAdLoaderOptions()\n aspectRatioOption.mediaAspectRatio = .portrait\n adLoader = AdLoader(\n adUnitID: \"\u003cvar\u003eyour ad unit ID\u003c/var\u003e\",\n rootViewController: self,\n adTypes: adTypes,\n options: [aspectRatioOption])\n\n ### Objective-C\n\n GADNativeAdMediaAdLoaderOptions *aspectRatioOption = [[GADNativeAdMediaAdLoaderOptions alloc] init];\n aspectRatioOption.mediaAspectRatio = GADMediaAspectRatioPortrait;\n self.adLoader = [[GADAdLoader alloc] initWithAdUnitID:@\"\u003cvar\u003eyour ad unit ID\u003c/var\u003e\"\n rootViewController:self\n adTypes:@[ GADAdLoaderAdTypeNative ]\n options:@[ aspectRatioOption ]];\n\n | **Caution:** Setting media aspect ratio to portrait, landscape, or square will limit ad availability, and may reduce revenue. To optimize revenue, we recommend leaving the media aspect ratio to the default value of `GADMediaAspectRatioAny`.\n\n Additional resources\n --------------------\n\n - Full Screen native examples: [Objective-C](//github.com/googleads/googleads-mobile-ios-examples/tree/main/Objective-C/admob/FullScreenNativeExample)"]]
