本指南將說明如何使用 Campaign Manager 360 API Conversions
服務編輯轉換資料。建議您先詳閱總覽,瞭解離線轉換的相關資訊,並熟悉本指南中討論的概念,再繼續閱讀本節內容。
事前準備
您可以透過這個編輯工作流程修改現有線上和離線轉換的 quantity
和 value
。如要這樣做,您必須提供可用來識別要編輯的轉換的值。視您要編輯的轉換類型而定,您可以透過不同方式取得這些值:
您可以透過資料移轉取得辨識線上轉換所需的值。
成功的
batchinsert
要求會在ConversionsBatchInsertResponse
中傳回識別離線轉換所需的值。
成功編輯任一類型的轉換後,ConversionsBatchUpdateResponse
就會包含執行後續編輯作業所需的值。
設定轉換資源
編輯工作流程的第一步,是建立一或多個 Conversion
資源物件。
下列欄位可用於識別要編輯的轉換。這些欄位為必填欄位,且必須完全與現有轉換相符。
欄位 | 說明 |
---|---|
|
產生轉換的加密使用者 ID、Google 點擊 ID、多媒體廣告點擊 ID、比對 ID 或行動裝置 ID。 |
floodlightActivityId |
轉換歸因的 Floodlight 活動。 |
floodlightConfigurationId |
指定活動使用的 Floodlight 設定。 |
ordinal |
與轉換相關的去重 ID。 |
timestampMicros |
轉換的時間戳記,以微秒為單位,自 Unix 紀元時間起算。 |
以下列出可編輯的欄位。
這些欄位為必填欄位,您提供的值會覆寫所編輯轉換的任何現有值。
欄位 | 說明 |
---|---|
quantity |
與轉換相關聯的項目數量。 |
value |
轉換產生的收益金額。 |
這些欄位為選填。如未設定,則值不會變更。
欄位 | 說明 |
---|---|
customVariables |
轉換的自訂 Floodlight 變數。如果變數已設定,則會更新或插入值。如未設定,則變數的值不會變更。 |
參考說明文件中提及的所有其他欄位均不受支援,且無法修改。如果在編輯要求中加入不支援的欄位,系統會傳回錯誤。如果所編輯的轉換含有任何不支援欄位的現有值,系統會自動保留這些值。
以下範例說明如何建立要編輯的簡單轉換資源物件:
// Find the Floodlight configuration ID based on the provided activity ID.
FloodlightActivity floodlightActivity =
service.FloodlightActivities.Get(profileId, floodlightActivityId).Execute();
long floodlightConfigurationId = (long) floodlightActivity.FloodlightConfigurationId;
// Construct the conversion object with values that identify the conversion to update.
Conversion conversion = new Conversion();
conversion.EncryptedUserId = conversionUserId;
conversion.FloodlightActivityId = floodlightActivityId;
conversion.FloodlightConfigurationId = floodlightConfigurationId;
conversion.Ordinal = conversionOrdinal;
conversion.TimestampMicros = conversionTimestamp;
// Set the fields to be updated. These fields are required; to preserve a value from the
// existing conversion, it must be copied over manually.
conversion.Quantity = newQuantity;
conversion.Value = newValue;
// Create a conversion object populated with values that identify the conversion to update.
Conversion conversion = new Conversion();
conversion.setEncryptedUserId(encryptedUserId);
conversion.setFloodlightActivityId(floodlightActivityId);
conversion.setFloodlightConfigurationId(floodlightConfigurationId);
conversion.setOrdinal(ordinal);
conversion.setTimestampMicros(timestampMicros);
// Set the fields to be updated. These fields are required; to preserve a value from the
// existing conversion, it must be copied over manually.
conversion.setQuantity(newQuantity);
conversion.setValue(newValue);
// Find Floodlight configuration ID based on provided activity ID.
$activity = $this->service->floodlightActivities->get(
$values['user_profile_id'],
$values['floodlight_activity_id']
);
$floodlightConfigId = $activity->getFloodlightConfigurationId();
// Create a conversion object with values that identify the conversion to
// update.
$conversion = new Google_Service_Dfareporting_Conversion();
$conversion->setEncryptedUserId($values['encrypted_user_id']);
$conversion->setFloodlightActivityId($values['floodlight_activity_id']);
$conversion->setFloodlightConfigurationId($floodlightConfigId);
$conversion->setOrdinal($values['ordinal']);
$conversion->setTimestampMicros($values['timestamp']);
// Set the fields to be updated. These fields are required; to preserve a
// value from the existing conversion, it must be copied over manually.
$conversion->setQuantity($values['new_quantity']);
$conversion->setValue($values['new_value']);
# Construct the conversion object with values that identify the conversion
# to update.
conversion = {
'encryptedUserId': encrypted_user_id,
'floodlightActivityId': floodlight_activity_id,
'floodlightConfigurationId': floodlight_config_id,
'ordinal': ordinal,
'timestampMicros': timestamp
}
# Set the fields to be updated. These fields are required; to preserve a
# value from the existing conversion, it must be copied over manually.
conversion['quantity'] = new_quantity
conversion['value'] = new_value
# Look up the Floodlight configuration ID based on activity ID.
floodlight_activity = service.get_floodlight_activity(profile_id,
existing_conversion[:floodlight_activity_id])
floodlight_config_id = floodlight_activity.floodlight_configuration_id
# Construct the conversion with values that identify the conversion to
# update.
conversion = DfareportingUtils::API_NAMESPACE::Conversion.new(
encrypted_user_id: existing_conversion[:encrypted_user_id],
floodlight_activity_id: existing_conversion[:floodlight_activity_id],
floodlight_configuration_id: floodlight_config_id,
ordinal: existing_conversion[:ordinal],
timestamp_micros: existing_conversion[:timestamp]
)
# Set the fields to be updated. These fields are required; to preserve a
# value from the existing conversion, it must be copied over manually.
conversion.quantity = new_quantity
conversion.value = new_value
指定加密資訊
如果要編輯的轉換與已加密的使用者 ID 相關聯,您必須在編輯要求中提供詳細資料,說明這些 ID 的加密方式。詳情請參閱「上傳轉換」指南。
如有需要,請建立可指定這些值的 EncryptionInfo
物件,這是編輯工作流程的第二個步驟:
// Create the encryption info.
EncryptionInfo encryptionInfo = new EncryptionInfo();
encryptionInfo.EncryptionEntityId = encryptionEntityId;
encryptionInfo.EncryptionEntityType = encryptionEntityType;
encryptionInfo.EncryptionSource = encryptionSource;
// Create the encryption info.
EncryptionInfo encryptionInfo = new EncryptionInfo();
encryptionInfo.setEncryptionEntityId(encryptionEntityId);
encryptionInfo.setEncryptionEntityType(encryptionEntityType);
encryptionInfo.setEncryptionSource(encryptionSource);
$encryptionInfo = new Google_Service_Dfareporting_EncryptionInfo();
$encryptionInfo->setEncryptionEntityId($values['encryption_entity_id']);
$encryptionInfo->setEncryptionEntityType($values['encryption_entity_type']);
$encryptionInfo->setEncryptionSource($values['encryption_source']);
# Construct the encryption info.
encryption_info = {
'encryptionEntityId': encryption_entity_id,
'encryptionEntityType': encryption_entity_type,
'encryptionSource': encryption_source
}
# Construct the encryption info.
encryption_info = DfareportingUtils::API_NAMESPACE::EncryptionInfo.new(
encryption_entity_id: encryption[:entity_id],
encryption_entity_type: encryption[:entity_type],
encryption_source: encryption[:source]
)
產生更新要求
這個程序的最後一個步驟,是透過呼叫 batchupdate
來編輯轉換。這個方法會接受 ConversionsBatchUpdateRequest
物件,該物件會將要編輯的轉換組合與相關加密資訊 (如有必要) 結合:
// Insert the conversion.
ConversionsBatchUpdateRequest request = new ConversionsBatchUpdateRequest();
request.Conversions = new List<Conversion>() { conversion };
request.EncryptionInfo = encryptionInfo;
ConversionsBatchUpdateResponse response =
service.Conversions.Batchupdate(request, profileId).Execute();
ConversionsBatchUpdateRequest request = new ConversionsBatchUpdateRequest();
request.setConversions(ImmutableList.of(conversion));
request.setEncryptionInfo(encryptionInfo);
ConversionsBatchUpdateResponse response = reporting.conversions()
.batchupdate(profileId, request).execute();
$batch = new Google_Service_Dfareporting_ConversionsBatchUpdateRequest();
$batch->setConversions([$conversion]);
$batch->setEncryptionInfo($encryptionInfo);
$result = $this->service->conversions->batchupdate(
$values['user_profile_id'],
$batch
);
# Update the conversion.
request_body = {
'conversions': [conversion],
'encryptionInfo': encryption_info
}
request = service.conversions().batchupdate(
profileId=profile_id, body=request_body)
response = request.execute()
# Construct the batch update request.
batch_update_request =
DfareportingUtils::API_NAMESPACE::ConversionsBatchUpdateRequest.new(
conversions: [conversion],
encryption_info: encryption_info
)
# Update the conversion.
result = service.batchupdate_conversion(profile_id, batch_update_request)
請注意,Campaign Manager 360 會盡力編輯您要求中的每個轉換,而不是以全有或全無的交易方式更新整個批次。如果某批轉換無法更新,其他轉換可能仍可順利更新。因此,建議您檢查傳回的 ConversionsBatchUpdateResponse
,以判斷每個轉換的狀態:
// Handle the batchinsert response.
if (!response.HasFailures.Value) {
Console.WriteLine("Successfully updated conversion for encrypted user ID {0}.",
conversionUserId);
} else {
Console.WriteLine("Error(s) updating conversion for encrypted user ID {0}:",
conversionUserId);
ConversionStatus status = response.Status[0];
foreach(ConversionError error in status.Errors) {
Console.WriteLine("\t[{0}]: {1}", error.Code, error.Message);
}
}
if (!response.getHasFailures()) {
System.out.printf("Successfully updated conversion for encrypted user ID %s.%n",
encryptedUserId);
} else {
System.out.printf("Error(s) updating conversion for encrypted user ID %s:%n",
encryptedUserId);
// Retrieve the conversion status and report any errors found. If multiple conversions
// were included in the original request, the response would contain a status for each.
ConversionStatus status = response.getStatus().get(0);
for (ConversionError error : status.getErrors()) {
System.out.printf("\t[%s]: %s.%n", error.getCode(), error.getMessage());
}
}
if (!$result->getHasFailures()) {
printf(
'Successfully updated conversion for encrypted user ID %s.',
$values['encrypted_user_id']
);
} else {
printf(
'Error(s) updating conversion for encrypted user ID %s:<br><br>',
$values['encrypted_user_id']
);
$status = $result->getStatus()[0];
foreach ($status->getErrors() as $error) {
printf('[%s] %s<br>', $error->getCode(), $error->getMessage());
}
}
if not response['hasFailures']:
print('Successfully updated conversion for encrypted user ID %s.' %
encrypted_user_id)
else:
print('Error(s) updating conversion for encrypted user ID %s.' %
encrypted_user_id)
status = response['status'][0]
for error in status['errors']:
print '\t[%s]: %s' % (error['code'], error['message'])
if result.has_failures
puts format('Error(s) updating conversion for encrypted user ID %s.',
existing_conversion[:encrypted_user_id])
status = result.status[0]
status.errors.each do |error|
puts format("\t[%s]: %s", error.code, error.message)
end
else
puts format('Successfully updated conversion for encrypted user ID %s.',
existing_conversion[:encrypted_user_id])
end
如上所示,回應的 status
欄位會針對原始要求中包含的每個轉換,包含一個 ConversionStatus
物件。如果您只想查看更新失敗的轉換,可以使用 hasFailures
欄位快速判斷提供批次中是否有「任何」轉換失敗。