Represents a Google Ads display keyword.
Methods:
bidding()
Provides access to this display keyword's bidding fields.
Return values:
getAdGroup()
Returns the ad group to which this display keyword belongs.
Return values:
| Type | Description |
|---|
AdsApp.AdGroup |
The ad group to which this display keyword belongs. |
getBaseAdGroup()
Returns the base ad group to which this display keyword belongs.
Return values:
| Type | Description |
|---|
AdsApp.AdGroup |
The base ad group to which this display keyword belongs. |
getBaseCampaign()
Returns the base campaign to which this display keyword belongs.
Return values:
| Type | Description |
|---|
AdsApp.Campaign |
The base campaign to which this display keyword belongs. |
getCampaign()
Returns the campaign to which this display keyword belongs or
null if it does not belong to a search or display campaign.
Return values:
| Type | Description |
|---|
AdsApp.Campaign |
The campaign to which this display keyword belongs or
null if it does
not belong to a search or display campaign. |
getEntityType()
Returns the type of this entity as a
String, in this case,
"DisplayKeyword".
Return values:
| Type | Description |
|---|
String |
Type of this entity: "DisplayKeyword". |
getId()
Returns the ID of the display keyword.
Return values:
| Type | Description |
|---|
String |
The ID of the display keyword. |
getResourceName()
Returns the resource name of the display keyword.
Return values:
| Type | Description |
|---|
String |
The resource name of the display keyword. |
getStatsFor(dateRange)
Returns stats for the specified date range. Supported values:
TODAY, YESTERDAY, LAST_7_DAYS, THIS_WEEK_SUN_TODAY, LAST_WEEK,
LAST_14_DAYS, LAST_30_DAYS, LAST_BUSINESS_WEEK, LAST_WEEK_SUN_SAT,
THIS_MONTH, LAST_MONTH, ALL_TIME.
Example:
var stats = displayKeyword.getStatsFor("THIS_MONTH"); Arguments:
| Name | Type | Description |
|---|
| dateRange |
String |
Date range for which the stats are requested. |
Return values:
| Type | Description |
|---|
AdsApp.Stats |
The stats for the specified date range. |
getStatsFor(dateFrom, dateTo)
Returns stats for the specified custom date range. Both parameters can be
either an object containing year, month, and day fields, or an 8-digit
string in
YYYYMMDD form. For instance,
March 24th,
2013 is represented as either
{year: 2013, month: 3, day:
24} or
"20130324". The date range is inclusive on both
ends, so
forDateRange("20130324", "20130324") defines a range
of a single day.
Arguments:
| Name | Type | Description |
|---|
| dateFrom |
Object |
Start date of the date range. Must be either a string in
YYYYMMDD form, or an object with year,
month and day properties. |
| dateTo |
Object |
End date of the date range. Must be either a string in
YYYYMMDD form, or an object with year,
month and day properties. |
Return values:
| Type | Description |
|---|
AdsApp.Stats |
The stats for the specified date range. |
getText()
Returns the text of the display keyword.
Return values:
| Type | Description |
|---|
String |
The text of the display keyword. |
isEnabled()
Returns
true if the display keyword is enabled.
Return values:
| Type | Description |
|---|
boolean |
true if the display keyword is enabled. |
isPaused()
Returns
true if the display keyword is paused.
Return values:
| Type | Description |
|---|
boolean |
true if the display keyword is paused. |
remove()
Removes the display keyword.
Returns nothing.
