Annonces vidéo natives
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Android
iOS
Prérequis
GADMediaContent
Les annonces natives donnent accès à une classe GADMediaContent
qui permet d'obtenir des informations sur le contenu multimédia, qu'il s'agisse d'une vidéo ou d'une image. Il est également utilisé pour contrôler la lecture des annonces vidéo et écouter les événements de lecture. Vous pouvez accéder à l'objet de contenu multimédia via la propriété .mediaContent
de l'annonce.
L'objet GADMediaContent
contient des informations telles que le format et la durée de la vidéo. L'extrait de code ci-dessous montre comment obtenir le format et la durée d'une annonce native.
Swift
if myNativeAd.mediaContent.hasVideoContent {
let mediaAspectRatio = CGFloat(myNativeAd.mediaContent.aspectRatio)
let duration = myNativeAd.mediaContent.duration
}
Objective-C
if(myNativeAd.mediaContent.hasVideoContent) {
CGFloat mediaAspectRatio = myNativeAd.mediaContent.aspectRatio;
NSTimeInterval duration = myNativeAd.mediaContent.duration;
}
GADVideoController
L'objet GADMediaContent
comporte une référence à un objet GADVideoController
. L'objet GADVideoController
permet aux éditeurs de répondre aux événements vidéo.
Les annonces diffusées via des éléments de campagne peuvent également être contrôlées avec GADVideoController
.
Cet objet GADVideoController
peut être obtenu en appelant GADMediaContent.videoController
.
Rappels pour les événements vidéo
Pour gérer des événements vidéo spécifiques, vous devez écrire une classe qui implémente le protocole GADVideoControllerDelegate
. Les méthodes du protocole sont toutes facultatives.
L'exemple suivant montre comment implémenter le protocole de délégué :
Swift
class ViewController: NativeAdLoaderDelegate, VideoControllerDelegate {
private var adLoader: AdLoader?
func viewDidLoad() {
super.viewDidLoad()
let videoOptions = VideoOptions()
videoOptions.customControlsRequested = true
adLoader = AdLoader(
adUnitID: "ca-app-pub-3940256099942544/3986624511",
rootViewController: self,
adTypes: [.native],
options: [videoOptions])
adLoader?.delegate = self
adLoader?.load(AdManagerRequest())
}
func adLoader(
_ adLoader: AdLoader?,
didReceive nativeAd: NativeAd?
) {
// Set the videoController's delegate to be notified of video events.
nativeAd?.mediaContent.videoController.delegate = self
}
// VideoControllerDelegate methods
func videoControllerDidPlayVideo(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// begins playing the ad.
}
func videoControllerDidPauseVideo(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// pauses the ad.
}
func videoControllerDidEndVideoPlayback(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// stops playing the ad.
}
func videoControllerDidMuteVideo(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// mutes the ad.
}
func videoControllerDidUnmuteVideo(_ videoController: VideoController) {
// Implement this method to receive a notification when the video controller
// unmutes the ad.
}
}
Objective-C
@interface ViewController () <GADNativeAdLoaderDelegate,
GADVideoControllerDelegate>
@property(nonatomic, strong) GADAdLoader *adLoader;
@end
@implementation ViewController
- (void)viewDidLoad {
[super viewDidLoad];
GADVideoOptions *videoOptions = [[GADVideoOptions alloc] init];
videoOptions.customControlsRequested = YES;
self.adLoader =
[[GADAdLoader alloc] initWithAdUnitID:@"ca-app-pub-3940256099942544/3986624511"
rootViewController:self
adTypes:@[ GADAdLoaderAdTypeNative ]
options:@[ videoOptions ]];
self.adLoader.delegate = self;
[self.adLoader loadRequest:[GAMRequest request]];
}
- (void)adLoader:(GADAdLoader *)adLoader
didReceiveNativeAd:(GADNativeAd *)nativeAd {
// Set the videoController's delegate to be notified of video events.
nativeAd.mediaContent.videoController.delegate = self;
}
// GADVideoControllerDelegate methods
- (void)videoControllerDidPlayVideo:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// begins playing the ad.
}
- (void)videoControllerDidPauseVideo:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// pauses the ad.
}
- (void)videoControllerDidEndVideoPlayback:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// stops playing the ad.
}
- (void)videoControllerDidMuteVideo:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// mutes the ad.
}
- (void)videoControllerDidUnmuteVideo:(nonnull GADVideoController *)videoController {
// Implement this method to receive a notification when the video controller
// unmutes the ad.
}
@end
Pour en savoir plus sur la façon d'afficher vos annonces natives, consultez les Règles et consignes relatives aux annonces natives.
Sauf indication contraire, le contenu de cette page est régi par une licence Creative Commons Attribution 4.0, et les échantillons de code sont régis par une licence Apache 2.0. Pour en savoir plus, consultez les Règles du site Google Developers. Java est une marque déposée d'Oracle et/ou de ses sociétés affiliées.
Dernière mise à jour le 2025/08/27 (UTC).
[null,null,["Dernière mise à jour le 2025/08/27 (UTC)."],[[["\u003cp\u003eNative ads provide a \u003ccode\u003eGADMediaContent\u003c/code\u003e object for accessing and controlling video or image content, including playback and information like aspect ratio and duration.\u003c/p\u003e\n"],["\u003cp\u003eThe \u003ccode\u003eGADVideoController\u003c/code\u003e, accessible via \u003ccode\u003eGADMediaContent\u003c/code\u003e, allows publishers to manage video ad playback and respond to events like play, pause, and mute.\u003c/p\u003e\n"],["\u003cp\u003eTo receive video event notifications, implement the \u003ccode\u003eGADVideoControllerDelegate\u003c/code\u003e protocol in your class and set the \u003ccode\u003evideoController\u003c/code\u003e's delegate.\u003c/p\u003e\n"],["\u003cp\u003eThe \u003ccode\u003eGADVideoControllerDelegate\u003c/code\u003e protocol includes optional methods like \u003ccode\u003evideoControllerDidPlayVideo\u003c/code\u003e and \u003ccode\u003evideoControllerDidPauseVideo\u003c/code\u003e for handling various video events.\u003c/p\u003e\n"],["\u003cp\u003ePublishers should adhere to the Native ads policies and guidelines for proper ad rendering.\u003c/p\u003e\n"]]],["Native ads use `GADMediaContent` to access media information, like aspect ratio and video duration. `GADVideoController`, accessible via `GADMediaContent`, allows publishers to respond to video events, including play, pause, mute, and unmute. To handle these events, implement the `GADVideoControllerDelegate` protocol, setting the video controller's delegate in the `adLoader`'s `didReceiveNativeAd` method. This method allows you to define actions for when a video starts, pauses, ends, or changes its mute state.\n"],null,["# Native video ads\n\nSelect platform: [Android](/ad-manager/mobile-ads-sdk/android/native/video-ads \"View this page for the Android platform docs.\") [iOS](/ad-manager/mobile-ads-sdk/ios/native/video-ads \"View this page for the iOS platform docs.\")\n\n\u003cbr /\u003e\n\nPrerequisites\n-------------\n\n- Integrate the [Native ad format](/ad-manager/mobile-ads-sdk/ios/native).\n\nGADMediaContent\n---------------\n\nNative ads provide access to a `GADMediaContent` class that is used to get\ninformation about media content which could be a video or an image. It is also\nused to control the video ad playback listen for playback events. You can access\nthe media content object via the `.mediaContent` property on the ad.\n\nThe\n[`GADMediaContent`](/ad-manager/mobile-ads-sdk/ios/api/reference/Classes/GADMediaContent)\nobject contains information such as the aspect ratio and duration of video. The\nsnippet below shows how to get the aspect ratio and duration of a native ad. \n\n### Swift\n\n```swift\nif myNativeAd.mediaContent.hasVideoContent {\n let mediaAspectRatio = CGFloat(myNativeAd.mediaContent.aspectRatio)\n let duration = myNativeAd.mediaContent.duration\n}\n```\n\n### Objective-C\n\n```objective-c\nif(myNativeAd.mediaContent.hasVideoContent) {\n CGFloat mediaAspectRatio = myNativeAd.mediaContent.aspectRatio;\n NSTimeInterval duration = myNativeAd.mediaContent.duration;\n}\n```\n\nGADVideoController\n------------------\n\nThe `GADMediaContent` object has a reference to a\n[`GADVideoController`](/ad-manager/mobile-ads-sdk/ios/api/reference/Classes/GADVideoController)\nobject. The `GADVideoController` object allows publishers to respond to video\nevents.\n\nAds served through [line items](//support.google.com/admanager/answer/82236) can\nalso be controlled with the `GADVideoController`.\n\nThis `GADVideoController` object can be obtained by calling\n[`GADMediaContent.videoController`](/ad-manager/mobile-ads-sdk/ios/api/reference/Classes/GADMediaContent#videocontroller).\n\nCallbacks for video events\n--------------------------\n\nTo handle specific video events you need to write a class that implements the\n[`GADVideoControllerDelegate`](/ad-manager/mobile-ads-sdk/ios/api/reference/Protocols/GADVideoControllerDelegate)\nprotocol. The methods of the protocol are all optional.\n\nThe following example shows how to implement the delegate protocol: \n\n### Swift\n\n```swift\nclass ViewController: NativeAdLoaderDelegate, VideoControllerDelegate {\n private var adLoader: AdLoader?\n\n func viewDidLoad() {\n super.viewDidLoad()\n\n let videoOptions = VideoOptions()\n videoOptions.customControlsRequested = true\n adLoader = AdLoader(\n adUnitID: \"ca-app-pub-3940256099942544/3986624511\",\n rootViewController: self,\n adTypes: [.native],\n options: [videoOptions])\n adLoader?.delegate = self\n adLoader?.load(AdManagerRequest())\n\n }\n\n func adLoader(\n _ adLoader: AdLoader?,\n didReceive nativeAd: NativeAd?\n ) {\n // Set the videoController's delegate to be notified of video events.\n nativeAd?.mediaContent.videoController.delegate = self\n }\n\n // VideoControllerDelegate methods\n func videoControllerDidPlayVideo(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // begins playing the ad.\n }\n\n func videoControllerDidPauseVideo(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // pauses the ad.\n }\n\n func videoControllerDidEndVideoPlayback(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // stops playing the ad.\n }\n\n func videoControllerDidMuteVideo(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // mutes the ad.\n }\n\n func videoControllerDidUnmuteVideo(_ videoController: VideoController) {\n // Implement this method to receive a notification when the video controller\n // unmutes the ad.\n }\n}\n```\n\n### Objective-C\n\n```objective-c\n@interface ViewController () \u003cGADNativeAdLoaderDelegate,\n GADVideoControllerDelegate\u003e\n@property(nonatomic, strong) GADAdLoader *adLoader;\n\n@end\n\n@implementation ViewController\n- (void)viewDidLoad {\n [super viewDidLoad];\n\n GADVideoOptions *videoOptions = [[GADVideoOptions alloc] init];\n videoOptions.customControlsRequested = YES;\n self.adLoader =\n [[GADAdLoader alloc] initWithAdUnitID:@\"ca-app-pub-3940256099942544/3986624511\"\n rootViewController:self\n adTypes:@[ GADAdLoaderAdTypeNative ]\n options:@[ videoOptions ]];\n self.adLoader.delegate = self;\n [self.adLoader loadRequest:[GAMRequest request]];\n\n}\n\n- (void)adLoader:(GADAdLoader *)adLoader\n didReceiveNativeAd:(GADNativeAd *)nativeAd {\n // Set the videoController's delegate to be notified of video events.\n nativeAd.mediaContent.videoController.delegate = self;\n}\n\n// GADVideoControllerDelegate methods\n- (void)videoControllerDidPlayVideo:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // begins playing the ad.\n}\n\n- (void)videoControllerDidPauseVideo:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // pauses the ad.\n}\n\n- (void)videoControllerDidEndVideoPlayback:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // stops playing the ad.\n}\n\n- (void)videoControllerDidMuteVideo:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // mutes the ad.\n}\n\n- (void)videoControllerDidUnmuteVideo:(nonnull GADVideoController *)videoController {\n // Implement this method to receive a notification when the video controller\n // unmutes the ad.\n}\n\n@end\n```\n\nRead the [Native ads policies and\nguidelines](//support.google.com/admob/answer/6329638) for more guidance on how\nto render your native ads."]]