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RBM 代理可以多种方式与用户互动,为用户提供有价值的体验,并通过对话引导用户。您可以设计代理,使其提示用户可能的回答,利用用户设备的原生功能,并以尽可能最佳的方式呈现信息。
代理与品牌和商家信息(例如颜色、图片和联系信息)相关联。代理的商家资料包含徽标、横幅图片、说明以及首选电话号码、网站和电子邮件地址。
如需了解详情,请参阅代理。
事件
借助 RCS,客服人员和用户都可以发送和接收送达回执、已读回执和输入指示符。用户活动会自动向代理发送事件,而代理可以手动向用户发送事件,告知用户代理已收到其消息或正在处理回复。
如需了解详情,请参阅活动。
消息
代理可以向用户发送消息,包括文字、图片和视频。
智能体还可以发送建议的回复、建议的操作和富卡片,以设置信息格式、呈现信息并关联信息片段。
如需了解详情,请参阅发送消息。
复合信息卡
借助复合信息卡,您可以将一组相关信息、媒体或建议作为一个整体发送。您可以单独发送富卡片,也可以以轮播界面的形式发送富卡片;富卡片可以包含媒体、标题文本、说明文本、建议回复和建议操作。
如需了解详情,请参阅富卡片。
建议的回复
建议的回复可提供代理知道如何响应的回复,从而引导用户完成对话。代理会在建议芯片列表或富卡片中发送建议回复。
如需了解详情,请参阅建议的回复。
建议操作
借助建议的操作,代理可以利用用户设备的原生功能引导用户完成对话。代理会在建议条状标签列表或富卡片中发送建议操作。
如需了解详情,请参阅建议的操作。
拨号
拨号操作会引导用户拨打代理指定的电话号码。
如需了解详情,请参阅拨打电话号码。
查看地点
“查看位置”操作会在用户的默认地图应用中显示某个位置。您可以通过经纬度或基于用户当前位置的查询来指定位置。您还可以为地图应用中显示的图钉设置自定义标签。
如需了解详情,请参阅查看位置信息。
分享位置信息
“分享位置信息”操作可让用户向您的客服人员发送位置信息。
如需了解详情,请参阅分享位置信息。
打开网址
借助“打开网址”操作,您可以将用户引导至代理指定的网页。
默认情况下,网页会在用户的浏览器中打开。如果用户为网页配置了默认应用,则系统会打开该应用,建议操作按钮上的图标也会是该应用的图标。
如需了解详情,请参阅打开网址。
WebView
“打开网址”操作支持 WebView,允许用户直接在即时通讯应用中打开指定的网页(例如付款平台)。
WebView 有三种显示模式:
- 完整:网页占据整个屏幕
- 一半:网页占据一半屏幕
- 高:网页占据屏幕的四分之三
全屏模式
半屏模式
竖屏模式
如需了解详情,请参阅使用 WebView 打开网址。
创建日历活动
“创建日历活动”操作会打开用户的日历应用,并开始创建包含指定信息的新活动。
如需了解详情,请参阅创建日历活动。
如未另行说明,那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可,并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情,请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC):2025-07-29。
[null,null,["最后更新时间 (UTC):2025-07-29。"],[[["\u003cp\u003eRBM agents enhance user interactions by allowing for tailored responses, access to device functionalities, and optimal information presentation.\u003c/p\u003e\n"],["\u003cp\u003eAgents can send various message types including text, images, videos, suggested replies, suggested actions, and rich cards to format and present information.\u003c/p\u003e\n"],["\u003cp\u003eRich cards consolidate related information, media, or suggestions into single, visually appealing units, either individually or within a carousel.\u003c/p\u003e\n"],["\u003cp\u003eSuggested actions empower agents to guide users using the native functionality of the device, such as dialing a number, viewing or sharing a location, opening a URL, creating calendar events, and composing messages.\u003c/p\u003e\n"],["\u003cp\u003eThe Open URL action supports webviews, offering full, half, or tall screen modes to display web pages directly within the messaging app.\u003c/p\u003e\n"]]],[],null,["# What can agents do?\n\nRBM agents can interact with users in a variety of ways to offer worthwhile\nexperiences to users and guide users through conversations. You can design your\nagent to prompt users with potential responses, to utilize the native\nfunctionality of users' devices, and to present information in the best way\npossible.\n\nBusiness information\n--------------------\n\nYour agent is associated with branding and business information, such as colors,\nimages, and contact information. Your agent's business profile contains a logo,\na banner image, a description, and preferred phone numbers, websites, and email\naddresses.\n\nFor more information, see\n[Agents](/business-communications/rcs-business-messaging/guides/build/agents).\n\nEvents\n------\n\nWith RCS, both agents and users can send and receive delivery receipts, read\nreceipts, and typing indicators. User activities automatically send events to\nyour agent, and your agent can manually send events to users to let them know\nthat your agent acknowledged their messages or is processing a response.\n\nFor more information, see [Events](/business-communications/rcs-business-messaging/guides/build/events).\n\nMessages\n--------\n\nYour agent can send messages, including text, images, and videos, to users.\nAgents can also send suggested replies, suggested actions, and rich cards to\nformat, present, and associate pieces of information.\n\nFor more information, see [Send\nmessages](/business-communications/rcs-business-messaging/guides/build/messages/send).\n\nRich cards\n----------\n\nRich cards let you send a chunk of related information, media, or suggestions as\na single unit. You can send rich cards individually or in a carousel, and rich\ncards can contain media, title text, description text, suggested replies, and\nsuggested actions.\n\nFor more information, see [Rich\ncards](/business-communications/rcs-business-messaging/guides/learn/rich-cards). \n\nSuggested replies\n-----------------\n\nSuggested replies guide users through conversations by providing\nresponses that the agent knows how to react to. Your agent sends suggested\nreplies in suggestion chip lists or in rich cards.\n\nFor more information, see [Suggested\nreplies](/business-communications/rcs-business-messaging/guides/build/messages/send#replies).\n\nSuggested actions\n-----------------\n\nSuggested actions help your agent guide users through conversations by\nleveraging the native functionality of the user's device. Your agent sends\nsuggested actions in suggestion chip lists or in rich cards.\n\nFor more information, see [Suggested\nactions](/business-communications/rcs-business-messaging/guides/build/messages/send#actions).\n\n### Dial a number\n\nThe Dial action guides the user to dial a phone number that your agent specifies.\n\nFor more information, see [Dial a\nnumber](/business-communications/rcs-business-messaging/guides/build/messages/send#dial).\n\n### View a location\n\nThe View location action displays a location in the user's default map app. You\ncan specify the location either by latitude and longitude or with a query based\non the user's current location. You can also set a custom label for the pin that\ndisplays in the map app.\n\nFor more information, see [View a\nlocation](/business-communications/rcs-business-messaging/guides/build/messages/send#view-location).\n\n### Share a location\n\nThe Share location action lets the user send a location to your agent.\n\nFor more information, see [Share a\nlocation](/business-communications/rcs-business-messaging/guides/build/messages/send#share-location). \n\n### Open a URL\n\nThe Open URL action lets you guide users to a web page specified by your agent.\nBy default, the web page opens in the user's browser. If a user has a default\napp configured for the web page, that app will open instead, and the\nicon on the suggested action button will be the app's icon.\n\nFor more information, see [Open a URL](/business-communications/rcs-business-messaging/guides/build/messages/send#url).\n\n### Webviews\n\nThe Open URL action supports webviews, allowing users to open a specified\nweb page (such as a payment platform) right in the messaging app.\n\nWebviews have three display modes:\n\n- **Full:** The web page takes up the full screen\n- **Half:** The web page takes up half of the screen\n- **Tall:** The web page takes up three quarters of the screen\n\n#### Full screen mode\n\n#### Half screen mode\n\n#### Tall screen mode\n\nFor more information, see\n[Open a URL with webview](/business-communications/rcs-business-messaging/guides/build/messages/send#webview).\n\n### Create a calendar event\n\nThe Create calendar event action opens the user's calendar app and begins to\ncreate a new event with the specified information.\n\nFor more information, see [Create a calendar\nevent](/business-communications/rcs-business-messaging/guides/build/messages/send#calendar)."]]