[null,null,["อัปเดตล่าสุด 2025-07-29 UTC"],[[["\u003cp\u003eThe Analytics overview in the Business Communications Developer Console provides RBM partners with a summary view of all their agents, including key metrics like reputation and traffic limit.\u003c/p\u003e\n"],["\u003cp\u003eAgent reputation is tiered as High, Medium, or Low, based on user feedback and spam reports, impacting how many conversations agents can initiate.\u003c/p\u003e\n"],["\u003cp\u003eTraffic limit indicates how many conversations an agent can initiate per user per month, directly correlating with their reputation, and these limits are subject to change.\u003c/p\u003e\n"],["\u003cp\u003eThe dashboard table allows users to sort by reputation and filter by country and use case to focus on specific agents and traffic types.\u003c/p\u003e\n"],["\u003cp\u003eUsers can export a CSV file of the filtered data from the Analytics overview for further analysis and reporting.\u003c/p\u003e\n"]]],[],null,["# Analytics overview\n\nIn the\n[Business Communications Developer Console](https://business-communications.cloud.google.com/console/partner-console),\nthe **Analytics overview** tab provides RBM partners with a summary view of all\ntheir agents. It includes key agent metrics, such as reputation and traffic\nlimit (if applicable). This data is also available through the [Management API](/business-communications/rcs-business-messaging/reference/business-communications/rest/v1/analytics.agentPerformances/list).\n\nHow to access the Analytics overview\n------------------------------------\n\n1. Open the [Business Communications Developer Console](https://business-communications.cloud.google.com/console/partner-console).\n2. Click the **Analytics overview** tab from the home page.\n\nYou'll see a table listing each agent, including its **reputation** and\n**traffic limit**. The table is initially sorted by reputation to highlight\nunderperforming agents.\n\nKey metrics explained\n---------------------\n\n### Reputation score\n\nThe **reputation score** reflects an agent's performance based on user\nfeedback and spam reports. There are three tiers:\n\n- **High**: Low spam reports, indicating strong adherence to best practices.\n- **Medium**: Moderate spam reports, requiring regular monitoring. This is the default reputation score for all agents.\n- **Low**: High spam reports, requiring immediate attention and remediation.\n\n### Traffic limit\n\n| **Note** : \"N/A\" means that traffic limits don't apply to the given agent in the given country. These limits are subject to change. See [business rules](/business-communications/rcs-business-messaging/guides/learn/agent-use-cases#businessrules) for more information.\n\nThe **traffic limit** dictates the number of initial messages (first outreach in\na conversation) an agent can send to a **unique user within a rolling 28-day\nwindow**. This limit is determined by the agent's reputation at the time of the\nmessage:\n\n- **High reputation**: Traffic limit of 8 initial messages.\n- **Medium reputation**: Traffic limit of 4 initial messages.\n- **Low reputation**: Traffic limit of 2 initial messages.\n\n#### Key considerations for partners\n\n- **First contact and traffic limit**: When an agent sends a message to a new user, they start with a pool of 8 tokens for that user within a 28-day period. Depending on the agent's current reputation, 1, 2, or 4 tokens are deducted for each message sent.\n- **Impact of reputation changes on existing conversations**: If an agent's reputation improves or declines, the new token deduction rate (1, 2, or 4 tokens per message) applies instantly to all subsequent messages. Tokens already used in an existing 28-day conversation window are not retroactively adjusted; the new rate only affects future messages, and no additional tokens are granted until the 28-day period ends.\n- **Follow-up on replies**: When a user replies to an agent's message, the agent receives a double rebate on their traffic limit, allowing them to send additional messages to that user within the 28-day window. This allows natural conversations to continue freely.\n\n### Time periods and data freshness\n\n- **Daily data**: Metrics are updated every 24 hours, typically reflecting data up through the previous calendar day.\n\nUsing the dashboard\n-------------------\n\nThe dashboard table includes:\n\n- **Agent name**\n- **Agent ID**\n- **Country**\n- **Use case**\n- **Reputation** (High, Medium, Low)\n- **Traffic limit** (2, 4, or 8)\n\nSort the table by reputation to quickly find underperforming\nagents.\n\n### Filter by country and use case\n\nUse the **Filter** menu to:\n\n- Select one or more countries if your agents are registered in multiple regions.\n- Filter by **use case** (for example, promotional) to focus on specific types of agent traffic.\n\n### Export data\n\nClick **Export** to download a CSV file containing the current filtered\ndataset."]]
