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UpgradeSmartShoppingCampaignToPerformanceMaxRecommendation
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Last updated 2025-02-25 UTC.
[null,null,["Last updated 2025-02-25 UTC."],[[["The recommendation suggests upgrading a Smart Shopping campaign to a Performance Max campaign for improved performance and broader reach."],["The upgrade process leverages existing campaign settings and assets to ensure a seamless transition."],["Performance Max campaigns provide more control, insights, and optimization opportunities compared to Smart Shopping campaigns."],["With Performance Max, advertisers can access a wider range of inventory and formats across Google's advertising channels."]]],["The document outlines a recommendation to upgrade a Smart Shopping campaign to a Performance Max campaign. It specifies two key fields for this process: `merchant_id`, which is an output-only integer representing the Merchant Center account ID, and `sales_country_code`, an output-only string indicating the country from which the merchant's product inventory will be included. These fields are essential for campaign migration and targeting the right geographic location.\n"]]