Interested in sharing your feedback about the Google Ads API?
Sign up to be invited to participate in user research!
TargetCpaOptInParameters
Parameters to use when applying Target CPA recommendation.
Fields |
target_cpa_micros
|
int64
Average CPA to use for Target CPA bidding strategy. This is a required field.
|
new_campaign_budget_amount_micros
|
int64
Optional, budget amount to set for the campaign.
|
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-02-25 UTC.
[null,null,["Last updated 2025-02-25 UTC."],[[["The Target CPA bidding strategy uses the `target_cpa_micros` field, which is required and represents the average CPA target in micros."],["You have the option to set a new campaign budget using the `new_campaign_budget_amount_micros` field, also expressed in micros."]]],["The core content details parameters for applying a Target CPA recommendation. The `target_cpa_micros` field, a required `int64`, specifies the average Cost Per Acquisition to be used for the bidding strategy. Optionally, the `new_campaign_budget_amount_micros` field, also an `int64`, can set a budget amount for the campaign. Both of them should use the format micros.\n"]]