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ExperimentArm
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A Google ads experiment for users to experiment changes on multiple campaigns, compare the performance, and apply the effective changes.
codeProto definition
| Fields |
campaigns[]
|
string
List of campaigns in the trial arm. The max length is one.
|
control
|
bool
Whether this arm is a control arm. A control arm is the arm against which the other arms are compared.
|
experiment
|
string
Immutable. The experiment to which the ExperimentArm belongs.
|
in_design_campaigns[]
|
string
Output only. The in design campaigns in the treatment experiment arm.
|
name
|
string
Required. The name of the experiment arm. It must have a minimum length of 1 and maximum length of 1024. It must be unique under an experiment.
|
resource_name
|
string
Immutable. The resource name of the experiment arm. Experiment arm resource names have the form: customers/{customer_id}/experimentArms/{TrialArm.trial_id}~{TrialArm.trial_arm_id}
|
traffic_split
|
int64
Traffic split of the trial arm. The value should be between 1 and 100 and must total 100 between the two trial arms.
|
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Last updated 2026-01-22 UTC.
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