Join us live on
Discord on the Google Advertising and Measurement Community server and on
YouTube on January 29th at 10:00 AM EST! We will discuss the new features added in v23 of the Google Ads API.
EnhancedCpc
Stay organized with collections
Save and categorize content based on your preferences.
This type has no fields.
An automated bidding strategy that raises bids for clicks that seem more likely to lead to a conversion and lowers them for clicks where they seem less likely.
This bidding strategy is deprecated and cannot be created anymore. Use ManualCpc with enhanced_cpc_enabled set to true for equivalent functionality.
codeProto definition
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2026-01-22 UTC.
[null,null,["Last updated 2026-01-22 UTC."],[],[]]
