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ConversionAttributionEventType
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This content defines event types for conversion attribution.
It lists five event types including UNSPECIFIED, UNKNOWN, IMPRESSION, INTERACTION, and ENGAGED_VIEW.
Each event type describes how a conversion is attributed, such as to an impression, interaction, or engaged view.
Enums
ENGAGED_VIEW
The conversion is attributed to a 10s engaged view.
IMPRESSION
The conversion is attributed to an impression.
INTERACTION
The conversion is attributed to an interaction.
UNKNOWN
Represents value unknown in this version.
UNSPECIFIED
Not specified.
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Last updated 2026-02-23 UTC.
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