AudienceCompositionMetrics
The share and index metrics associated with an attribute in an audience composition insights report.
Fields |
baseline_audience_share
|
double
The fraction (from 0 to 1 inclusive) of the baseline audience that match the attribute.
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audience_share
|
double
The fraction (from 0 to 1 inclusive) of the specific audience that match the attribute.
|
index
|
double
The ratio of audience_share to baseline_audience_share, or zero if this ratio is undefined or is not meaningful.
|
score
|
double
A relevance score from 0 to 1 inclusive.
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Last updated 2024-11-25 UTC.
[null,null,["Last updated 2024-11-25 UTC."],[[["Audience composition insights reports provide share and index metrics to understand how an attribute is represented within an audience."],["`baseline_audience_share` and `audience_share` represent the fraction of the baseline and specific audiences, respectively, that match a given attribute."],["The `index` metric compares the attribute's presence in the specific audience to the baseline audience, highlighting over- or under-representation."],["A `score` from 0 to 1 indicates the relevance of the attribute within the audience."]]],[]]