TargetCpaOptInRecommendationGoal
Goal of TargetCpaOptIn recommendation.
Enums |
UNSPECIFIED
|
Not specified. |
UNKNOWN
|
Used for return value only. Represents value unknown in this version. |
SAME_COST
|
Recommendation to set Target CPA to maintain the same cost. |
SAME_CONVERSIONS
|
Recommendation to set Target CPA to maintain the same conversions. |
SAME_CPA
|
Recommendation to set Target CPA to maintain the same CPA. |
CLOSEST_CPA
|
Recommendation to set Target CPA to a value that is as close as possible to, yet lower than, the actual CPA (computed for past 28 days). |
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Last updated 2024-10-12 UTC.
[null,null,["Last updated 2024-10-12 UTC."],[[["TargetCpaOptIn recommendations aim to help advertisers optimize their Target CPA bidding strategy."],["Recommendations include maintaining cost, conversions, or CPA at current levels."],["`CLOSEST_CPA` specifically suggests setting Target CPA slightly lower than the average CPA over the past 28 days."],["Enums like `UNSPECIFIED`, `UNKNOWN`, `SAME_COST`, `SAME_CONVERSIONS`, `SAME_CPA`, and `CLOSEST_CPA` are used for providing different recommendation types."]]],[]]