LifecycleGoalValueSettings
Lifecycle goal value settings.
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value
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double
Value of the lifecycle goal. For example, for customer acquisition goal, value is the incremental conversion value for new customers who are not of high value.
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high_lifetime_value
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double
High lifetime value of the lifecycle goal. For example, for customer acquisition goal, high lifetime value is the incremental conversion value for new customers who are of high value. High lifetime value should be greater than value, if set. In current stage, high lifetime value feature is in beta and this field is read-only.
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Last updated 2024-11-25 UTC.
[null,null,["Last updated 2024-11-25 UTC."],[[["Lifecycle goal values represent the incremental conversion value gained from specific customer segments, such as newly acquired customers."],["You can define a standard `value` for all new customers and a `high_lifetime_value` for high-value new customers, although the latter is currently in beta and read-only."],["If setting both values, the `high_lifetime_value` should be greater than the standard `value`."]]],[]]
