The possible system statuses of a BiddingStrategy.
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Signals that an unexpected error occurred, for example, no bidding strategy type was found, or no status information was found. |
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Used for return value only. Represents value unknown in this version. |
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The bid strategy is active, and AdWords cannot find any specific issues with the strategy. |
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The bid strategy is learning because it has been recently created or recently reactivated. |
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The bid strategy is learning because of a recent setting change. |
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The bid strategy is learning because of a recent budget change. |
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The bid strategy is learning because of recent change in number of campaigns, ad groups or keywords attached to it. |
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The bid strategy depends on conversion reporting and the customer recently modified conversion types that were relevant to the bid strategy. |
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The bid strategy depends on conversion reporting and the customer recently changed their conversion settings. |
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The bid strategy is limited by its bid ceiling. |
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The bid strategy is limited by its bid floor. |
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The bid strategy is limited because there was not enough conversion traffic over the past weeks. |
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A significant fraction of keywords in this bid strategy are limited by budget. |
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The bid strategy cannot reach its target spend because its spend has been de-prioritized. |
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A significant fraction of keywords in this bid strategy have a low Quality Score. |
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The bid strategy cannot fully spend its budget because of narrow targeting. |
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Missing conversion tracking (no pings present) and/or remarketing lists for SSC. |
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The bid strategy depends on conversion reporting and the customer is lacking conversion types that might be reported against this strategy. |
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The bid strategy depends on conversion reporting and the customer's conversion settings are misconfigured. |
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There are campaigns outside the bid strategy that share budgets with campaigns included in the strategy. |
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The campaign has an invalid strategy type and is not serving. |
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The bid strategy is not active. Either there are no active campaigns, ad groups or keywords attached to the bid strategy. Or there are no active budgets connected to the bid strategy. |
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This bid strategy currently does not support status reporting. |
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There were multiple LEARNING_* system statuses for this bid strategy during the time in question. |
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There were multiple LIMITED_* system statuses for this bid strategy during the time in question. |
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There were multiple MISCONFIGURED_* system statuses for this bid strategy during the time in question. |
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There were multiple system statuses for this bid strategy during the time in question. |