A partire dall'8 settembre 2025, ogni nuovo elemento pubblicitario dovrà dichiarare se pubblicherà o meno annunci politici dell'Unione Europea (UE). I caricamenti di API Display & Video 360 e SDF che non forniscono dichiarazioni non andranno a buon fine. Consulta la nostra pagina dei ritiri per ulteriori dettagli su come aggiornare l'integrazione per effettuare questa dichiarazione.
Una parola chiave scelta come target per escluderla che appartiene a un elenco di parole chiave escluse.
Rappresentazione JSON
{"name": string,"keywordValue": string}
Campi
name
string
Solo output. Il nome risorsa della parola chiave esclusa.
keywordValue
string
Obbligatorio. Immutabile. La parola chiave esclusa, ad esempio car insurance.
Deve essere codificata in UTF-8 con una dimensione massima di 255 byte. Il numero massimo di caratteri è 80. Il numero massimo di parole è 10.
I caratteri validi sono limitati ai caratteri ASCII. L'unico carattere di escape URL consentito è per rappresentare gli spazi tra le parole. Lo spazio vuoto iniziale o finale viene ignorato.
[null,null,["Ultimo aggiornamento 2025-07-25 UTC."],[[["\u003cp\u003eDisplay & Video 360 API v2 is no longer supported.\u003c/p\u003e\n"],["\u003cp\u003eA \u003ccode\u003eNegativeKeyword\u003c/code\u003e resource represents a negatively targeted keyword belonging to a negative keyword list.\u003c/p\u003e\n"],["\u003cp\u003eNegative keywords can be managed through methods such as creation, deletion, bulk edits, listing, and replacement within negative keyword lists.\u003c/p\u003e\n"],["\u003cp\u003e\u003ccode\u003eNegativeKeyword\u003c/code\u003e resource has two fields: \u003ccode\u003ename\u003c/code\u003e which is the system-generated resource name and \u003ccode\u003ekeywordValue\u003c/code\u003e which represents the actual keyword with specific restrictions.\u003c/p\u003e\n"]]],["The core content defines `NegativeKeyword` resource used in Display & Video 360 API, which has since been sunset. A `NegativeKeyword` has a name and a keyword value (up to 80 characters). Actions on negative keywords within a list include: `bulkEdit`, `create`, `delete`, `list`, and `replace`. `bulkEdit` allows for editing multiple negative keywords, while `replace` will replace all keywords. Each operation involves the advertisers negative keywords list.\n"],null,["# REST Resource: advertisers.negativeKeywordLists.negativeKeywords\n\n| Display \\& Video 360 API v2 has sunset.\n- [Resource: NegativeKeyword](#NegativeKeyword)\n - [JSON representation](#NegativeKeyword.SCHEMA_REPRESENTATION)\n- [Methods](#METHODS_SUMMARY)\n\nResource: NegativeKeyword\n-------------------------\n\nA negatively targeted keyword that belongs to a negative keyword list.\n\n| JSON representation |\n|----------------------------------------------------|\n| ``` { \"name\": string, \"keywordValue\": string } ``` |\n\n| Fields ||\n|----------------|-----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `name` | `string` Output only. The resource name of the negative keyword. |\n| `keywordValue` | `string` Required. Immutable. The negatively targeted keyword, for example `car insurance`. Must be UTF-8 encoded with a maximum size of 255 bytes. Maximum number of characters is 80. Maximum number of words is 10. Valid characters are restricted to ASCII characters only. The only URL-escaping permitted is for representing whitespace between words. Leading or trailing whitespace is ignored. |\n\n| Methods ------- ||\n|-----------------------------------------------------------------------------------------------------------------|-------------------------------------------------------------------|\n| ### [bulkEdit](/display-video/api/reference/rest/v2/advertisers.negativeKeywordLists.negativeKeywords/bulkEdit) | Bulk edits negative keywords in a single negative keyword list. |\n| ### [create](/display-video/api/reference/rest/v2/advertisers.negativeKeywordLists.negativeKeywords/create) | Creates a negative keyword in a negative keyword list. |\n| ### [delete](/display-video/api/reference/rest/v2/advertisers.negativeKeywordLists.negativeKeywords/delete) | Deletes a negative keyword from a negative keyword list. |\n| ### [list](/display-video/api/reference/rest/v2/advertisers.negativeKeywordLists.negativeKeywords/list) | Lists negative keywords in a negative keyword list. |\n| ### [replace](/display-video/api/reference/rest/v2/advertisers.negativeKeywordLists.negativeKeywords/replace) | Replaces all negative keywords in a single negative keyword list. |"]]