Starting September 8, 2025, every new line item will need to declare whether or not they will serve Eurpoean Union (EU) political ads. Display & Video 360 API and SDF uploads that don't provide declarations will fail. See our deprecations page for more details on how to update your integration to make this declaration.
Required. The ID of the custom bidding algorithm that owns the rules resource.
Query parameters
Parameters
Union parameter owner. Required. Identifies the DV360 entity that owns the parent custom bidding algorithm. It can be either a partner or an advertiser. owner can be only one of the following:
[null,null,["Last updated 2025-04-03 UTC."],[[["\u003cp\u003eCreates a new rules resource associated with a custom bidding algorithm, returning the resource upon successful creation.\u003c/p\u003e\n"],["\u003cp\u003eUtilizes an HTTP POST request to a specific endpoint, including the custom bidding algorithm ID in the path.\u003c/p\u003e\n"],["\u003cp\u003eRequires specifying the owning entity (partner or advertiser) using query parameters.\u003c/p\u003e\n"],["\u003cp\u003eThe request body should contain a CustomBiddingAlgorithmRules object, defining the rules to be created.\u003c/p\u003e\n"],["\u003cp\u003eSuccessful responses will contain the newly created CustomBiddingAlgorithmRules object.\u003c/p\u003e\n"]]],["This describes creating a new rules resource for a custom bidding algorithm. A `POST` request to `https://displayvideo.googleapis.com/v3/customBiddingAlgorithms/{customBiddingAlgorithmId}/rules` is used. The `customBiddingAlgorithmId` is required in the path. The `owner` parameter, specifying the owning partner or advertiser ID, is required. The request body must include a `CustomBiddingAlgorithmRules` instance, and a successful request will return a newly created `CustomBiddingAlgorithmRules` instance in the response. Requests to update custom bidding algorithms assigned to line items will return an error after April 1, 2025. The process requires `https://www.googleapis.com/auth/display-video` authorization.\n"],null,["# Method: customBiddingAlgorithms.rules.create\n\n| Display \\& Video 360 API is deprecated and will sunset on **October 7, 2025** . Migrate to [Display \\& Video 360 API v4](/display-video/api/reference/rest/v4) before sunset to avoid an interruption in service.\n- [HTTP request](#body.HTTP_TEMPLATE)\n- [Path parameters](#body.PATH_PARAMETERS)\n- [Query parameters](#body.QUERY_PARAMETERS)\n- [Request body](#body.request_body)\n- [Response body](#body.response_body)\n- [Authorization scopes](#body.aspect)\n- [Try it!](#try-it)\n\nCreates a new rules resource. Returns the newly created rules resource if successful.\n\nRequests creating a custom bidding rules resource under an algorithm assigned to a line item will return an error.\n\n### HTTP request\n\n`POST https://displayvideo.googleapis.com/v3/customBiddingAlgorithms/{customBiddingAlgorithmId}/rules`\n\nThe URL uses [gRPC Transcoding](https://google.aip.dev/127) syntax.\n\n### Path parameters\n\n| Parameters ||\n|----------------------------|--------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `customBiddingAlgorithmId` | `string (`[int64](https://developers.google.com/discovery/v1/type-format)` format)` Required. The ID of the custom bidding algorithm that owns the rules resource. |\n\n### Query parameters\n\n| Parameters ||\n|----------------|---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| Union parameter `owner`. Required. Identifies the DV360 entity that owns the parent custom bidding algorithm. It can be either a partner or an advertiser. `owner` can be only one of the following: ||\n| `partnerId` | `string (`[int64](https://developers.google.com/discovery/v1/type-format)` format)` The ID of the partner that owns the parent custom bidding algorithm. Only this partner will have write access to this rules resource. |\n| `advertiserId` | `string (`[int64](https://developers.google.com/discovery/v1/type-format)` format)` The ID of the advertiser that owns the parent custom bidding algorithm. |\n\n### Request body\n\nThe request body contains an instance of [CustomBiddingAlgorithmRules](/display-video/api/reference/rest/v3/customBiddingAlgorithms.rules#CustomBiddingAlgorithmRules).\n\n### Response body\n\nIf successful, the response body contains a newly created instance of [CustomBiddingAlgorithmRules](/display-video/api/reference/rest/v3/customBiddingAlgorithms.rules#CustomBiddingAlgorithmRules).\n\n### Authorization scopes\n\nRequires the following OAuth scope:\n\n- `https://www.googleapis.com/auth/display-video`\n\nFor more information, see the [OAuth 2.0 Overview](/identity/protocols/OAuth2)."]]