CampaignBidModifier
Represents a bid-modifiable only criterion at the campaign level.
Fields |
resource_name
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string
Immutable. The resource name of the campaign bid modifier. Campaign bid modifier resource names have the form: customers/{customer_id}/campaignBidModifiers/{campaign_id}~{criterion_id}
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campaign
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string
Output only. The campaign to which this criterion belongs.
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criterion_id
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int64
Output only. The ID of the criterion to bid modify. This field is ignored for mutates.
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bid_modifier
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double
The modifier for the bid when the criterion matches.
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criterion
Union field criterion . The criterion of this campaign bid modifier. criterion . The criterion of this campaign bid modifier.Required in create operations starting in V5. criterion can be only one of the following: criterion can be only one of the following: |
interaction_type
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InteractionTypeInfo
Immutable. Criterion for interaction type. Only supported for search campaigns.
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Last updated 2024-11-25 UTC.
[null,null,["Last updated 2024-11-25 UTC."],[[["Campaign Bid Modifiers allow adjustments to bids at the campaign level based on specific criteria."],["These modifiers are applied when the defined criteria are met, influencing the bid amount."],["Interaction type is a criterion that can be used to modify bids, particularly relevant for search campaigns."],["The bid modifier value determines the extent to which the bid is adjusted, specified as a numerical value."],["This functionality provides a way to refine bidding strategies based on interactions and user behavior."]]],[]]