UserIdentifier
User identifying information.
Fields |
user_identifier_source
|
UserIdentifierSource
Source of the user identifier when the upload is from Store Sales, ConversionUploadService, or ConversionAdjustmentUploadService.
|
Union field identifier
identifier . Exactly one must be specified. For OfflineUserDataJobService, Customer Match accepts hashed_email, hashed_phone_number, mobile_id, third_party_user_id, and address_info; Store Sales accepts hashed_email, hashed_phone_number, third_party_user_id, and address_info. ConversionUploadService accepts hashed_email and hashed_phone_number. ConversionAdjustmentUploadService accepts hashed_email, hashed_phone_number, and address_info. identifier can be only one of the following: |
hashed_email
|
string
Hashed email address using SHA-256 hash function after normalization. Accepted for Customer Match, Store Sales, ConversionUploadService, and ConversionAdjustmentUploadService.
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hashed_phone_number
|
string
Hashed phone number using SHA-256 hash function after normalization (E164 standard). Accepted for Customer Match, Store Sales, ConversionUploadService, and ConversionAdjustmentUploadService.
|
mobile_id
|
string
Mobile device ID (advertising ID/IDFA). Accepted only for Customer Match.
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third_party_user_id
|
string
Advertiser-assigned user ID for Customer Match upload, or third-party-assigned user ID for Store Sales. Accepted only for Customer Match and Store Sales.
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address_info
|
OfflineUserAddressInfo
Address information. Accepted only for Customer Match, Store Sales, and ConversionAdjustmentUploadService.
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Last updated 2024-10-12 UTC.
[null,null,["Last updated 2024-10-12 UTC."],[[["User identifying information includes fields like `user_identifier_source`, `hashed_email`, `hashed_phone_number`, `mobile_id`, `third_party_user_id`, and `address_info`, which help identify users for different Google Ads services."],["While some fields are accepted across services like Customer Match, Store Sales, ConversionUploadService, and ConversionAdjustmentUploadService, certain fields have specific usage restrictions, such as `mobile_id` being accepted only for Customer Match."],["Each user identifier needs a specified source when the data upload comes from Store Sales, ConversionUploadService, or ConversionAdjustmentUploadService."],["Hashed email and phone numbers, using the SHA-256 hash function, are common identifiers for many services, with address information being an additional accepted identifier type."],["Customer Match, Store Sales, and ConversionAdjustmentUploadService each have specific identifier field requirements and acceptance criteria for data uploads."]]],[]]