{ignore}: 이 매개변수를 최종 URL에 삽입하여 URL의 후속 부분이 콘텐츠를 변경하지 않음을 나타낼 수 있습니다. 이 매개변수를 사용하여 URL에서 크롤링 활동의 양을 줄일 수 있습니다.
예를 들어 최종 URL이 다음과 같다고 가정해 보겠습니다.
http://cars.example.com/sedan{ignore}?promocode=NYC123&udv={device}
페이지의 콘텐츠가 http://cars.example.com/sedan에 의해서만 결정되며 promocode의 변경사항 또는 {device}의 다른 인스턴스화에 관해 페이지를 다시 크롤링할 필요가 없음을 Google에 알립니다.
{lpurl}, {lpurl+2}, {lpurl+3}: 이러한 매개변수는 표준 URL 사양에 따라 이스케이프 처리된 최종 페이지 URL로 초기화됩니다.
예를 들어 {lpurl+2}는 최종 URL이 두 번 이스케이프됩니다. 이스케이프되지 않은 URL이 필요한 경우 {unescapedurl}를 대신 사용할 수 있습니다. 이 기능은 추적 URL에서만 지원됩니다.
[null,null,["최종 업데이트: 2025-08-27(UTC)"],[[["\u003cp\u003eThe \u003ccode\u003e{ignore}\u003c/code\u003e parameter helps reduce redundant crawling by signaling Googlebot to disregard URL variations after a certain point.\u003c/p\u003e\n"],["\u003cp\u003e\u003ccode\u003e{lpurl}\u003c/code\u003e, \u003ccode\u003e{lpurl+2}\u003c/code\u003e, and \u003ccode\u003e{lpurl+3}\u003c/code\u003e parameters store the final page URL with varying degrees of escaping, while \u003ccode\u003e{unescapedurl}\u003c/code\u003e provides the raw URL.\u003c/p\u003e\n"],["\u003cp\u003eFor detailed guidance, refer to resources on dynamic tracking URLs and available ValueTrack parameters.\u003c/p\u003e\n"],["\u003cp\u003eFeed-based extensions are transitioning to Asset-based extensions; utilize \u003ccode\u003e{extensionid}\u003c/code\u003e instead of \u003ccode\u003e{feeditemid}\u003c/code\u003e for Asset-based extension targeting.\u003c/p\u003e\n"]]],[],null,["# ValueTrack Parameters for Upgraded URLs\n\nThe following ValueTrack parameters can be used with Upgraded URLs:\n\n- `{ignore}`: This parameter can be inserted in a final URL to indicate that the\n subsequent part of the URL does not alter content. You can use this parameter to\n reduce the amount of crawl activity on the URL.\n\n For example, if you have a final URL like:\n `http://cars.example.com/sedan{ignore}?promocode=NYC123&udv={device}`\n\n This tells Google that the content of the page is determined only by\n `http://cars.example.com/sedan` and the page need not be re-crawled for any\n changes in `promocode`, or different instantiations of `{device}`.\n- `{lpurl}`, `{lpurl+2}`, `{lpurl+3}`: These parameters are initialized\n with the final page URL, escaped as per standard URL specifications.\n For example, `{lpurl+2}` means the final URL will be escaped twice. If you\n need the unescaped URL, you can use `{unescapedurl}` instead. This is\n supported only in tracking URLs.\n\nFor more details on these parameters, see\n\n- [Use dynamic tracking URLs](//support.google.com/google-ads/answer/7362441)\n\n- [Available ValueTrack parameters](//support.google.com/google-ads/answer/6305348#urlinsertion)\n\n| **Note:** Feed-based extensions are being replaced by [Asset-based extensions](/google-ads/api/docs/extensions/assets/asset-extensions). Instead of `{feeditemid}`, use `{extensionid}` to point to an Asset-based extension."]]
