Condivisione dei budget delle campagne

Un budget può essere applicato a una singola campagna oppure condiviso in più campagne.

Configurazione

Quando crei una nuova CampaignBudget utilizzando l'API Google Ads, puoi specificare se è condivisibile con BoolValue del explicitly_shared campo:

• true (valore predefinito): può essere condiviso tra più campagne
• false: può essere utilizzato da una sola campagna

di Gemini Advanced.

Punto chiave: una volta creato il budget, non puoi modificare explicitly_shared dalle ore true alle ore false. Tuttavia, puoi modificare explicitly_shared da false a true, ma solo se non ci sono esperimenti in esecuzione campagna che utilizza il budget.

I budget esplicitamente condivisi vengono visualizzati nella Libreria condivisa di un account nella sezione Interfaccia utente di Google Ads, mentre un budget non condiviso appare solo all'interno di quello associato nelle Impostazioni della campagna.

Nell'esempio seguente, in cui viene creato un nuovo budget, questo viene condiviso. perché explicitly_shared è impostato su true.

Java

private String createSharedCampaignBudget(GoogleAdsClient googleAdsClient, long customerId) {
  try (CampaignBudgetServiceClient campaignBudgetServiceClient =
      googleAdsClient.getLatestVersion().createCampaignBudgetServiceClient()) {
    // Creates a shared budget.
    CampaignBudget budget =
        CampaignBudget.newBuilder()
            .setName("Shared Interplanetary Budget #" + getPrintableDateTime())
            .setAmountMicros(50_000_000L)
            .setDeliveryMethod(BudgetDeliveryMethod.STANDARD)
            .setExplicitlyShared(true)
            .build();
    // Constructs an operation that will create a shared budget.
    CampaignBudgetOperation operation =
        CampaignBudgetOperation.newBuilder().setCreate(budget).build();
    // Sends the operation in a mutate request.
    MutateCampaignBudgetsResponse response =
        campaignBudgetServiceClient.mutateCampaignBudgets(
            Long.toString(customerId), Lists.newArrayList(operation));

    MutateCampaignBudgetResult mutateCampaignBudgetResult = response.getResults(0);
    // Prints the resource name of the created object.
    System.out.printf(
        "Created shared budget with resource name: '%s'.%n",
        mutateCampaignBudgetResult.getResourceName());

    return mutateCampaignBudgetResult.getResourceName();
  }
}
UsePortfolioBiddingStrategy.java
      

C#

private string CreateSharedBudget(GoogleAdsClient client, long customerId, string name,
    long amount)
{
    // Get the CampaignBudgetService.
    CampaignBudgetServiceClient campaignBudgetService =
        client.GetService(Services.V17.CampaignBudgetService);

    // Create a shared budget.
    CampaignBudget budget = new CampaignBudget()
    {
        Name = name,
        AmountMicros = amount,
        DeliveryMethod = BudgetDeliveryMethodEnum.Types.BudgetDeliveryMethod.Standard,
        ExplicitlyShared = true
    };

    // Create the operation.
    CampaignBudgetOperation campaignBudgetOperation = new CampaignBudgetOperation()
    {
        Create = budget
    };

    // Make the mutate request.
    MutateCampaignBudgetsResponse retVal = campaignBudgetService.MutateCampaignBudgets(
        customerId.ToString(), new CampaignBudgetOperation[] { campaignBudgetOperation });
    return retVal.Results[0].ResourceName;
}
UsePortfolioBiddingStrategy.cs
      

PHP

private static function createSharedCampaignBudget(
    GoogleAdsClient $googleAdsClient,
    int $customerId
) {
    // Creates a shared budget.
    $budget = new CampaignBudget([
        'name' => 'Shared Interplanetary Budget #' . Helper::getPrintableDatetime(),
        'delivery_method' => BudgetDeliveryMethod::STANDARD,
        // Sets the amount of budget.
        'amount_micros' => 50000000,
        // Makes the budget explicitly shared.
        'explicitly_shared' => true
    ]);

    // Constructs a campaign budget operation.
    $campaignBudgetOperation = new CampaignBudgetOperation();
    $campaignBudgetOperation->setCreate($budget);

    // Issues a mutate request to create the budget.
    $campaignBudgetServiceClient = $googleAdsClient->getCampaignBudgetServiceClient();
    $response = $campaignBudgetServiceClient->mutateCampaignBudgets(
        MutateCampaignBudgetsRequest::build($customerId, [$campaignBudgetOperation])
    );

    /** @var CampaignBudget $addedBudget */
    $addedBudget = $response->getResults()[0];
    printf(
        "Created a shared budget with resource name '%s'.%s",
        $addedBudget->getResourceName(),
        PHP_EOL
    );

    return $addedBudget->getResourceName();
}
UsePortfolioBiddingStrategy.php
      

Python

# Create a budget, which can be shared by multiple campaigns.
campaign_budget_operation = client.get_type("CampaignBudgetOperation")
campaign_budget = campaign_budget_operation.create
campaign_budget.name = f"Interplanetary Budget {uuid.uuid4()}"
campaign_budget.delivery_method = (
    client.enums.BudgetDeliveryMethodEnum.STANDARD
)
campaign_budget.amount_micros = 500000
campaign_budget.explicitly_shared = True

# Add budget.
try:
    campaign_budget_response = (
        campaign_budget_service.mutate_campaign_budgets(
            customer_id=customer_id, operations=[campaign_budget_operation]
        )
    )
    campaign_budget_id = campaign_budget_response.results[0].resource_name
    print(f'Budget "{campaign_budget_id}" was created.')
except GoogleAdsException as ex:
    handle_googleads_exception(ex)
use_portfolio_bidding_strategy.py
      

Ruby

# Create a budget, which can be shared by multiple campaigns.
budget = client.resource.campaign_budget do |cb|
  cb.name = "Interplanetary budget ##{(Time.new.to_f * 1000).to_i}"
  cb.amount_micros = 50_000_000
  cb.delivery_method = :STANDARD
  cb.explicitly_shared = true
end

operation = client.operation.create_resource.campaign_budget(budget)

response = client.service.campaign_budget.mutate_campaign_budgets(
  customer_id: customer_id,
  operations: [operation],
)
budget_id = response.results.first.resource_name
use_portfolio_bidding_strategy.rb
      

Perl

sub create_shared_campaign_buget {
  my ($api_client, $customer_id) = @_;

  # Create a shared budget.
  my $campaign_budget =
    Google::Ads::GoogleAds::V17::Resources::CampaignBudget->new({
      name           => "Shared Interplanetary Budget #" . uniqid(),
      deliveryMethod => STANDARD,
      # Set the amount of budget.
      amountMicros => 50000000,
      # Makes the budget explicitly shared.
      explicitlyShared => 'true'
    });

  # Create a campaign budget operation.
  my $campaign_budget_operation =
    Google::Ads::GoogleAds::V17::Services::CampaignBudgetService::CampaignBudgetOperation
    ->new({create => $campaign_budget});

  # Add the campaign budget.
  my $campaign_budgets_response = $api_client->CampaignBudgetService()->mutate({
      customerId => $customer_id,
      operations => [$campaign_budget_operation]});

  my $campaign_budget_resource_name =
    $campaign_budgets_response->{results}[0]{resourceName};

  printf "Created a shared budget with resource name: '%s'.\n",
    $campaign_budget_resource_name;

  return $campaign_budget_resource_name;
}
use_portfolio_bidding_strategy.pl
      

Determinare se il budget di una campagna è condiviso

Per recuperare il valore dell'impostazione del budget, cerca il parametro campaign_budget.explicitly_shared . Ecco la query GAQL per il campo, con filtri in base a un ID budget:

SELECT campaign_budget.explicitly_shared
FROM campaign_budget
WHERE campaign_budget.id = campaign_budget_id