Membuat Daftar Pengguna

Untuk expression_rule_user_list, ada perbedaan tambahan yang harus dibuat. Secara default, Google Ads akan AND menggabungkan semua item aturan dalam grup item aturan. Artinya, setiap item aturan dalam setidaknya satu grup item aturan harus cocok agar aturan dapat menambahkan pengunjung ke daftar. Ini disebut "bentuk normal disjungtif", atau OR_OF_ANDS.

Atau, Anda dapat menyiapkan daftar untuk hanya menambahkan pengunjung ke daftar jika setidaknya satu item aturan di setiap grup item aturan cocok. Ini disebut "bentuk normal konjungtif", atau AND_OF_ORS, dan tersedia untuk expression_rule_user_list dengan menggunakan kolom rule_type. Mencoba menggunakan AND_OF_ORS untuk date_specific_rule_user_list akan menghasilkan error.

Yang tersisa hanyalah menggabungkan grup item aturan di atas ke dalam daftar pengguna baru. Dalam hal ini, kita akan membiarkan fungsi OR_OF_ANDS default tetap ada, karena itulah tujuan kita membuat aturan ini.

Java

FlexibleRuleUserListInfo flexibleRuleUserListInfo =
    FlexibleRuleUserListInfo.newBuilder()
        .setInclusiveRuleOperator(UserListFlexibleRuleOperator.AND)
        .addInclusiveOperands(
            FlexibleRuleOperandInfo.newBuilder()
                .setRule(
                    // The default rule_type for a UserListRuleInfo object is OR of ANDs
                    // (disjunctive normal form). That is, rule items will be ANDed together
                    // within rule item groups and the groups themselves will be ORed together.
                    UserListRuleInfo.newBuilder()
                        .addRuleItemGroups(checkoutDateRuleGroup)
                        .addRuleItemGroups(checkoutAndCartSizeRuleGroup))
                // Optional: includes a lookback window for this rule, in days.
                .setLookbackWindowDays(7L))
        .build();
SetUpAdvancedRemarketing.java
      

C#

FlexibleRuleUserListInfo flexibleRuleUserListInfo = new FlexibleRuleUserListInfo();
FlexibleRuleOperandInfo flexibleRuleOperandInfo = new FlexibleRuleOperandInfo() {
    Rule = new UserListRuleInfo()
};
flexibleRuleOperandInfo.Rule.RuleItemGroups.Add(checkoutAndCartSizeRuleGroup);
flexibleRuleOperandInfo.Rule.RuleItemGroups.Add(checkoutDateRuleGroup);
flexibleRuleUserListInfo.InclusiveOperands.Add(flexibleRuleOperandInfo);
SetUpAdvancedRemarketing.cs
      

PHP

$flexibleRuleUserListInfo = new FlexibleRuleUserListInfo([
    'inclusive_rule_operator' => UserListFlexibleRuleOperator::PBAND,
    'inclusive_operands' => [
        new FlexibleRuleOperandInfo([
            'rule' => new UserListRuleInfo([
                // The default rule_type for a UserListRuleInfo object is OR of ANDs
                // (disjunctive normal form). That is, rule items will be ANDed together
                // within rule item groups and the groups themselves will be ORed together.
                'rule_item_groups' => [
                    $checkoutAndCartSizeRuleGroup,
                    $checkoutDateRuleGroup
                ]
            ]),
            // Optionally add a lookback window for this rule, in days.
            'lookback_window_days' => 7
        ])
    ],
    'exclusive_operands' => []
]);
SetUpAdvancedRemarketing.php
      

Python

# Create a FlexibleRuleUserListInfo object, or a flexible rule
# representation of visitors with one or multiple actions.
# FlexibleRuleUserListInfo wraps UserListRuleInfo in a
# FlexibleRuleOperandInfo object that represents which user lists to
# include or exclude.
flexible_rule_user_list_info = (
    rule_based_user_list_info.flexible_rule_user_list
)
flexible_rule_user_list_info.inclusive_rule_operator = (
    client.enums.UserListFlexibleRuleOperatorEnum.AND
)
# The default rule_type for a UserListRuleInfo object is OR of
# ANDs (disjunctive normal form). That is, rule items will be
# ANDed together within rule item groups and the groups
# themselves will be ORed together.
rule_operand = client.get_type("FlexibleRuleOperandInfo")
rule_operand.rule.rule_item_groups.extend(
    [
        checkout_and_cart_size_rule_group,
        checkout_date_rule_group,
    ]
)
rule_operand.lookback_window_days = 7
flexible_rule_user_list_info.inclusive_operands.append(rule_operand)
set_up_advanced_remarketing.py
      

Ruby

r.flexible_rule_user_list = client.resource.flexible_rule_user_list_info do |frul|
  frul.inclusive_rule_operator = :AND
  frul.inclusive_operands << client.resource.flexible_rule_operand_info do |froi|
    froi.rule = client.resource.user_list_rule_info do |info|
      info.rule_item_groups += [checkout_date_rule_group, checkout_and_cart_size_rule_group]
    end
    # Optionally include a lookback window for this rule, in days.
    froi.lookback_window_days = 7
  end
end
set_up_advanced_remarketing.rb
      

Perl

my $flexible_rule_user_list_info =
  Google::Ads::GoogleAds::V18::Common::FlexibleRuleUserListInfo->new({
    inclusiveRuleOperator => AND,
    inclusiveOperands     => [
      Google::Ads::GoogleAds::V18::Common::FlexibleRuleOperandInfo->new({
          rule => Google::Ads::GoogleAds::V18::Common::UserListRuleInfo->new({
              # The default rule_type for a UserListRuleInfo object is OR of
              # ANDs (disjunctive normal form). That is, rule items will be
              # ANDed together within rule item groups and the groups
              # themselves will be ORed together.
              ruleItemGroups => [
                $checkout_date_rule_group, $checkout_and_cart_size_rule_group
              ]}
          ),
          # Optionally include a lookback window for this rule, in days.
          lookback_window_days => 7
        })
    ],
    exclusiveOperands => []});
set_up_advanced_remarketing.pl
      

Menyertakan pengguna sebelumnya dalam daftar

Anda juga dapat menyertakan pengguna sebelumnya dalam daftar pengguna berbasis aturan dengan menetapkan prepopulation_status daftar pengguna ke REQUESTED, dan memantau progres proses pra-pemenuhan asinkron dengan memeriksa status kolom ini secara berkala.

Tindakan ini hanya akan menambahkan pengguna sebelumnya dari dalam 30 hari terakhir, bergantung pada durasi keanggotaan daftar dan tanggal saat tag pemasaran ulang ditambahkan. Status akan diperbarui menjadi FINISHED setelah permintaan diproses, atau FAILED jika permintaan gagal.