This class is used to configure various Performance Targets.
- Namespace
-
https://adwords.google.com/api/adwords/cm/v201809
Field |
|
---|---|
|
The volume goal of the performance target. This property defines the way stats data will be reported for the time period specified. Enumerations
This field can be selected using the value "VolumeGoalType".
This field can be filtered on.
This field is required and should not be
null when it is contained within Operators : ADD. |
|
The value of the volume target. This corresponds directly to the volume_goal_type property and defines a target that the advertiser intends to reach during the time the performance target is active. As an example, if the volume_goal is MAXIMIZE_CONVERSIONS and the volume target is 3000, then the advertiser intends to reach at least 3000 conversions between start and end dates of the performance target. This field can be selected using the value "VolumeTargetValue".
This field can be filtered on.
|
|
This property specifies desired outcomes for some clicks, conversions or impressions statistic for the given time period. It's usually a constraint on the volume goal of the performance target, usually in terms of spending. Only specific efficiency target types are allowed for a volume goal type. The following mapping explicitly specifies all allowed combinations. Volume Goal Type : List of Efficiency Target Types MAXIMIZE_CLICKS : CPC_LESS_THAN_OR_EQUAL_TO MAXIMIZE_CONVERSIONS : CPA_LESS_THAN_OR_EQUAL_TO Enumerations
This
field can be selected using the value
"EfficiencyTargetType".
This field can be filtered on.
|
|
The numerical value that goes along with the expression specified by the efficiency target type. This field can be selected using the value "EfficiencyTargetValue".
This field can be filtered on.
|
|
A numerical value specifying just how much money the advertiser is willing to spend during the time period of this performance target. This does not affect serving. The spend target is always in micros of the customer's currency. This field can be selected using the value "SpendTarget".
This field can be filtered on.
|
|
Enumerations
This field can be selected using the value "SpendTargetType".
This field can be filtered on.
|
|
The forecast status specifies how well the campaigns of a performance targets are doing or have done in the past in relation to the targets set on the performance target. Enumerations
This field can be selected using the value "ForecastStatus".
This field can be filtered on.
This field is read only and will be ignored when sent to the API.
|
|
Specifies whether this performance target has promoted suggestions associated with it. This field can be selected using the value "HasPromotedSuggestions".
This field can be filtered on.
This field is read only and will be ignored when sent to the API.
|
|
The start date for the performance target. This field can be selected using the value "StartDate".
This field can be filtered on.
|
|
The end date for the performance target. This field can be selected using the value "EndDate".
This field can be filtered on.
|