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Overview
The Google Ads API is the programmatic interface to Google Ads, used for managing large or
complex Google Ads accounts and campaigns. You can build software that manages
accounts from the customer level down to the keyword level. Some typical use
cases include:
- Automated account management
- Custom reporting
- Ad management based on inventory
- Manage Smart Bidding strategies
Get Started
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Last updated 2025-01-28 UTC.
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