Indicates where a bid or target is defined. For example, an ad group criterion may define a cpc bid directly, or it can inherit its cpc bid from the ad group.
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Not specified. |
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Used for return value only. Represents value unknown in this version. |
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Effective bid or target is inherited from campaign bidding strategy. |
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The bid or target is defined on the ad group. |
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The bid or target is defined on the ad group criterion. |