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CustomerPayPerConversionEligibilityFailureReason
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Enum describing possible reasons a customer is not eligible to use PaymentMode.CONVERSIONS.
codeProto definition
| Enums |
ANALYSIS_NOT_COMPLETE
|
Customer's eligibility has not yet been calculated by the Google Ads backend. Check back soon. |
AVERAGE_DAILY_SPEND_TOO_HIGH
|
Customer's average daily spend is too high. |
CONVERSION_LAG_TOO_HIGH
|
Customer's conversion lag is too high. |
HAS_CAMPAIGN_WITH_SHARED_BUDGET
|
Customer uses shared budgets. |
HAS_UPLOAD_CLICKS_CONVERSION
|
Customer has conversions with ConversionActionType.UPLOAD_CLICKS. |
NOT_ENOUGH_CONVERSIONS
|
Customer does not have enough conversions. |
OTHER
|
Customer is not eligible due to other reasons. |
UNKNOWN
|
Used for return value only. Represents value unknown in this version. |
UNSPECIFIED
|
Not specified. |
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Last updated 2026-01-22 UTC.
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