Danny Sullivan

Danny Sullivan

Public Liaison for Search

Check out posts from Danny Sullivan on the Google Search Central Blog.

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Thursday, November 2, 2023 Google Search regularly updates our search ranking systems to ensure we're showing the most relevant, helpful content that we can. We've had a series of notable updates we've shared about in the past few weeks, and we have

November 2, 2023

Friday, September 8, 2023 In many countries and regions around the world, people commonly speak and search in more than one language. To best serve them, Google uses a variety of ways to automatically determine what is the best language or languages

September 8, 2023

Wednesday, April 19, 2023 Helpful content generally offers a good page experience. That's why today, we've added a section on page experience to our guidance on creating helpful content and revised our help page about page experience. We think this

April 19, 2023

In this post, we'll share more about how AI-generated content fits into our long-standing approach to show helpful content to people on Search.

February 8, 2023

Monday, November 21, 2022 Over the years, through blog posts and other public communications, Google has regularly shared information about our automated ranking systems and how they operate. Now we've created a centralized page called A guide to

November 21, 2022

Wednesday, May 25, 2022 Several times per year, we make substantial improvements to our overall ranking processes, which we refer to as core updates. Core updates are designed to increase the overall relevancy of our search results and make them more

May 25, 2022

Friday, September 17, 2021 Last month, we shared about our new system for generating titles for web page results. Thanks to your feedback, which has been much appreciated, we've further refined our titles system. Here's more about what we've been

September 17, 2021

Tuesday, August 24, 2021 One of the primary ways people determine which search results might be relevant to their query is by reviewing the titles of listed web pages. That's why Google Search works hard to provide the best titles for documents in

August 24, 2021

Friday, July 16, 2021 At Google, we want to help everyone understand the world by connecting people with relevant and authoritative news from a variety of trusted publishers. Today, we're answering some common questions we've heard from publishers to

July 16, 2021

Wednesday, July 7, 2021 Customers are often looking for ways to contact businesses, and Google works to show the best available information to help them in a variety of ways whenever we can. You can help us with this by following several best

July 7, 2021

Thursday, April 8, 2021 Google Search is always working to show the most useful and helpful information possible, through testing, experimenting, and review processes. From this, we know people appreciate product reviews that share in-depth research,

April 8, 2021

Friday, April 03, 2020 Due to the COVID-19 outbreak, many organizations and groups are publishing important coronavirus-related announcements that affect our everyday lives. In response, we're introducing a new way for these special announcements to

April 3, 2020

Tuesday, September 10, 2019 Nearly 15 years ago, the nofollow attribute was introduced as a means to help fight comment spam. It also quickly became one of Google's recommended methods for flagging advertising-related or sponsored links. The web has

September 10, 2019

Thursday, August 01, 2019 Each day, Google usually releases one or more changes designed to improve our search results. Most aren't noticeable but help us incrementally continue to improve. Sometimes, an update may be more noticeable. We aim to

August 1, 2019

Thursday, January 17, 2019 With the New Year now underway, we'd like to offer some best practices and advice we hope will lead publishers to more success within Google News in 2019. There is a lot of helpful information to consider within the Google

January 17, 2019