Matt Cutts
Engenheiro emérito, Equipe de qualidade da Pesquisa Google
Confira as postagens de Matt Cutts no Blog da Central da Pesquisa Google.
Chamada para relatórios de spam na Web em tailandês, indonésio, romeno, tcheco e farsi
Quarta-feira, 5 de maio de 2010 Prestamos atenção em dezenas de idiomas diferentes na luta contra o spam, mas às vezes realmente queremos nos aprofundar e concentrar em um pequeno número de idiomas. Queremos sua ajuda para identificar spam na Web em
5 de maio de 2010
O Google não usa a metatag de palavras-chave na classificação da Web
Segunda-feira, 21 de setembro de 2009 Recentemente, recebemos algumas perguntas sobre como o Google usa (ou mais especificamente, como não usa) a meta tag keywords nos resultados da pesquisa na Web. Imagine dois proprietários de site, a Alice e o
21 de setembro de 2009
View manual webspam actions in Webmaster Tools
Thursday, August 08, 2013 We strive to keep spam out of our users' search results. This includes both improving our webspam algorithms as well as taking manual action for violations of our quality guidelines. Many webmasters want to see if their
8 de agosto de 2013
A new opt-out tool
Monday, March 25, 2013 Webmasters have several ways to keep their sites' content out of Google's search results. Today, as promised, we're providing a way for websites to opt out of having their content that Google has crawled appear on Google
25 de março de 2013
Another step to reward high-quality sites
Tuesday, April 24, 2012 Google has said before that search engine optimization, or SEO, can be positive and constructive —and we're not the only ones. Effective search engine optimization can make a site more crawlable and make individual pages more
24 de abril de 2012
Page layout algorithm improvement
Thursday, January 19, 2012 In our ongoing effort to help you find more high-quality websites in search results, today we're launching an algorithmic change that looks at the layout of a webpage and the amount of content you see on the page once you
19 de janeiro de 2012
Using site speed in web search ranking
Friday, April 09, 2010 You may have heard that here at Google we're obsessed with speed, in our products and on the web. As part of that effort, today we're including a new signal in our search ranking algorithms: site speed. Site speed reflects how
9 de abril de 2010
State of the Index 2009
Wednesday, January 20, 2010 At PubCon in Las Vegas in November 2009, I gave a "State of the Index" talk which covers what Google has done for users, web developers, and webmasters in the last year. I recently recreated it on video for those of you
20 de janeiro de 2010
Help test some next-generation infrastructure
Monday, August 10, 2009 To build a great web search engine, you need to: For the last several months, a large team of Googlers has been working on a secret project: a next-generation architecture for Google's web search. It's the first step in a
10 de agosto de 2009
Canonical Link Element: presentation from SMX West
Wednesday, February 25, 2009 A little while ago, Google and other search engines announced support for a canonical link element that can help site owners with duplicate content issues. I recreated my presentation from SMX West and you can watch it
25 de fevereiro de 2009
State of the Index: my presentation from PubCon Vegas
Thursday, February 19, 2009 It seems like people enjoyed when I recreated my Virtual Blight talk from the Web 2.0 Summit late last year, so we decided to post another video. This video recreates the "State of the Index" talk that I did at PubCon in
19 de fevereiro de 2009
Preventing Virtual Blight: my presentation from Web 2.0 Summit
Monday, January 12, 2009 One of the things I'm thinking about in 2009 is how Google can be even more transparent and communicate more. That led me to a personal goal for 2009: if I give a substantial conference presentation (not just a question and
12 de janeiro de 2009
Message Center warnings for hackable sites
Thursday, October 16, 2008 Recently we've seen more websites get hacked because of various security holes. In order to help webmasters with this issue, we plan to run a test that will alert some webmasters if their content management system (CMS) or
16 de outubro de 2008
Information about buying and selling links that pass PageRank
Saturday, December 01, 2007 Our goal is to provide users the best search experience by presenting equitable and accurate results. We enjoy working with webmasters, and an added benefit of our working together is that when you make better and more
1 de dezembro de 2007
Supplemental goes mainstream
Tuesday, July 31, 2007 When Google originally introduced Supplemental Results in 2003, our main web index had billions of web pages. The supplemental index made it possible to index even more web pages and, just like our main web index, make this
31 de julho de 2007
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