Korean Blog: Vodafone: A 31% improvement in LCP increased sales by 8%

Friday, April 23, 2021

We published a case study in Korean about how Vodafone optimized Web Vitals and found that a 31% improvement in LCP led to 8% more sales, a 15% improvement in their lead to visit rate, and a 11% improvement in their cart to visit rate. The case study was originally published in English on web.dev.

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