2022 年 Search Central Live 活动聚焦
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2022 年 12 月 16 日(星期五)
在过去几周里,我们忙得不亦乐乎(也很兴奋!),成功地在新加坡和特拉维夫举办了 Search Central Live 活动!自 2020 年初上一次网站站长会议后,我们久未见面,甚是挂念,很高兴再次与您相见。
Search Central Live(旧称“网站站长会议”)是由 Google 搜索中心团队打造的旗舰活动系列。
此系列活动旨在以您所用的语言在您所在的地点为您呈现 Google 搜索讲座,并为您提供与 Google 搜索团队、其他 Google 团队、行业专家以及 Google 搜索和搜索引擎优化 (SEO) 社区中的其他人员沟通的场所。
活动聚焦
对我们而言,与您互动是一种最好的沟通方式,有助于我们决定将工作重点放在哪里。在活动中,我们通常会收到来自参加者的很多问题。参加者的问题五花八门,例如 Search Console 的具体功能或问题、抓取大型网站或快速让网页编入索引,以及 JavaScript 搜索引擎优化 (SEO)。
我们带着这些问题,改进我们的文档以澄清这些问题,并尝试根据您遇到的困难创建新的内容。
幸运的是,很多 Google 员工都会与参加者广泛交流,并在小组讨论中回答各种问题。我们的许多同事都没有机会直接向用户了解情况,他们都忙着写代码呢!通过这些活动,他们还可以主动了解您的情况,获得您使用 Google 产品的第一手资料,亲身了解您面临的各种挑战。
例如,在特拉维夫,我们邀请了 Search Console 团队的大约 20 名工程师,在会议室倾听并记录参加者的反馈;他们还设立了一个专区,回答搜索引擎优化 (SEO) 人员和网站所有者的问题。我们对此非常期待,想知道他们会如何使用这些笔记!
尽管很难提供确切的原始数据,特别是在两个地点有数百名参加者加入活动的情况下,但我们的活动后调查问卷显示参加者对活动感到非常满意。此外,我们还看到社交媒体上的一些帖子表明参加者对活动很满意。以下是几个例子:
我们特别喜欢新加坡团队 Impossible 分享 22 个关键要点的帖子!我们非常高兴,这次活动圆满结束,我们能与参加者共度一段愉快时光。
经验总结
Search Central Live 活动广受欢迎,但这也意味着我们无法满足所有参加申请。我们正在考虑通过以下方法来解决这一难题:扩大活动规模、增加活动地点或在同一地点连续举办多场活动。不过,我们很高兴看到大家对活动热情满满。
我们也收到了参加者希望扩充活动主题的反馈。这个问题比较容易解决,我们也在考虑应将哪些新的主题纳入活动。感谢您提供反馈,您的反馈有助于我们在未来打造更精彩的活动。
未来展望
我们之所以举办这些活动,背后的想法是,在平素很少开会的地方召开搜索会议。我们目前还无法做出任何承诺,但明年的 Search Central Live 活动已摆上议事日程,并且我们已开始探索活动可以覆盖哪些地区和语言。
欢迎在 Twitter 上关注我们,或订阅 Google 搜索中心博客,及时了解未来的活动!与此同时,如果您有任何问题或建议,请在我们的 Google 搜索中心帮助社区留言。
如果您想观看更多 Google 搜索中心讲座,请查看我们的闪电秀播放列表。
发布者:Cherry Prommawin 和 Daniel Waisberg
如未另行说明,那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可,并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情,请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
[null,null,[],[[["\u003cp\u003eGoogle Search Central Live events were successfully held in Singapore and Tel Aviv, reconnecting with the Search and SEO community.\u003c/p\u003e\n"],["\u003cp\u003eThe events provided valuable insights into user challenges and feedback, directly influencing Google's product development and documentation.\u003c/p\u003e\n"],["\u003cp\u003eGoogle is exploring options to expand the reach of Search Central Live to accommodate growing demand and interest.\u003c/p\u003e\n"],["\u003cp\u003eAttendee feedback is actively shaping future events, with plans to introduce new topics and broaden geographical coverage.\u003c/p\u003e\n"],["\u003cp\u003eStay informed about upcoming Search Central Live events by following Google Search Central on Twitter, subscribing to the Search Central blog, or joining the Search Central Help community.\u003c/p\u003e\n"]]],["Google Search Central team hosted Search Central Live events in Singapore and Tel Aviv, engaging with attendees to gather feedback. They collected questions about Search Console, crawling, and JavaScript SEO to improve documentation and create new content. Engineers interacted directly with users, learning about their product usage and challenges. Post-event surveys and social media posts showed high attendee satisfaction. Future plans include expanding event size, locations, and topics, with updates to be shared on Twitter and the Search Central blog.\n"],null,["# Search Central Live 2022 Highlights\n\nFriday, December 16, 2022\n\n\nWe spent the past few weeks busy (*and excited!* ) hosting [Search Central Live](/search/events/search-central-live)\nevents in Singapore and Tel Aviv! We've missed you since our last Webmaster Conference in early 2020 and it's so great to see\nyou again in person.\n\n\nSearch Central Live (formerly known as Webmaster Conference) is the flagship event series created by the Google Search Central team.\nOur goal is to bring Search talks to your locations in your languages and to provide a venue for you to meet with the Search team,\nother Google teams, industry experts, and others in the Search and SEO community.\n\nThe highlights\n--------------\n\n\nOne of the best ways for us to decide where to focus our efforts is by interacting with you, and in our events we usually get loads\nof questions from the audience. We've heard people asking about [Search Console](https://support.google.com/webmasters/answer/9128668)\nspecific features or issues, [crawling for big sites](/search/docs/crawling-indexing/large-site-managing-crawl-budget)\nor getting pages indexed quickly, and [Javascript SEO](/search/docs/crawling-indexing/javascript/javascript-seo-basics).\nWe take these questions and improve our documentation to clarify them, and we try to create new content based on what you're\nstruggling with.\n\n\nFortunately, we had lots of Googlers mingling with the attendees and taking questions at the panel discussion. Many of our coworkers\ndon't get a chance to learn directly from users, they're busy writing code! These events are also an opportunity for them to get\nto know you and learn first-hand how you use our products and what are your challenges.\n\n\nIn Tel Aviv, for example, we had around 20 engineers from the Search Console team in the room listening to the attendees' feedback\nand taking notes; they also hosted a booth to answer questions from SEOs and website owners. We're really excited to see what\nthey're going to do with those notes!\n\n\nIt's hard to put this in raw numbers, especially with hundreds of attendees across two locations, but our post event surveys\nshow a very high satisfaction. In addition, we've seen social media posts suggesting that folks enjoyed themselves. Here\nare a few examples:\n\n- Singapore\n - [Fur's tweet](https://twitter.com/furdaussyazwani/status/1595684104111955968)\n - [Kenichi Suzuki's tweet](https://twitter.com/suzukik/status/1595657921496764416)\n - [Alvin Lim's post on LinkedIn](https://www.linkedin.com/posts/alvin-lim-dev_searchcentrallive-activity-7001363739069349888-2fxS)\n - [Valerie Ooi's post on LinkedIn](https://www.linkedin.com/posts/valerie-ooi_searchcentrallive-singapore-activity-7001416784721448960-zi9v)\n- Tel Aviv\n - [Naomi Gallula's tweet](https://twitter.com/naomig84/status/1598363697365356544)\n - [Mordy Oberstein's tweet](https://twitter.com/MordyOberstein/status/1598300151118200833)\n - [Daragh Nener-Lally's post on LinkedIn](https://www.linkedin.com/posts/dnenerlally_searchconsole-googlesearchconsole-seo-activity-7005482838351339520-mKsr)\n - [Nati Elimelech's post on LinkedIn](https://www.linkedin.com/posts/nati-elimelech_tlv-seo-activity-7005115971845648384-co9y)\n\n\nAnd we especially love the post from the [Singaporean team Impossible with 22 takeaways](https://www.impossible.sg/22-key-takeaways-from-search-central-live-singapore-2022/)! We are extremely happy to have hosted and spent time with the attendees.\n\nThe learnings\n-------------\n\n\nThe Search Central Live events are popular, but that popularity also means that we can't accommodate each and every one of those\nwho want to join. We are thinking about ways to solve this challenge, either by expanding the size of the events, by increasing\nthe number of locations, or by repeating locations. However, we love seeing that folks want even more.\n\n\nWe also heard our attendees' feedback: more topics. This one is easier to solve and we're already thinking about the new topics\nwe want in our bags. Thank you for leaving feedback; it helps us shape future events.\n\nThe future\n----------\n\n\nThe idea behind these events is to bring search conferences to places that don't get as much conference love. We can't promise\nanything yet, but we're definitely thinking about what the next year holds for Search Central Live and we're already exploring\nwhich regions and languages we can cover.\n\n\nFollow us on [Twitter](https://twitter.com/googlesearchc/) or subscribe to the\n[Search Central blog](/search/blog) to stay up-to-date about future events! Meanwhile, if you have any questions\nor suggestions, drop us a note on our [Search Central Help community](https://support.google.com/webmasters/community).\nIf you're hungry for more Search Central Talks, check out our [lightning talk playlist](https://youtube.com/playlist?list=PLKoqnv2vTMUNf6w9wUu7RgxHkaTrq2Zpf).\n\nPosted by [Cherry Prommawin](https://www.linkedin.com/in/cherry-prom/) and [Daniel Waisberg](https://www.danielwaisberg.com)"]]