Introducing the Indexing API and structured data for livestreams
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Wednesday, December 05, 2018
Over the past few years, it's become easier than ever to stream live videos online, from celebrity
updates to special events. But it's not always easy for people to determine which videos are live
and know when to tune in.
Today, we're introducing new tools to help more people discover your livestreams in Search and
Assistant. With livestream structured data and the Indexing API, you can let Google know when your
video is live, so it will be eligible to appear with a red LIVE badge.
Add livestream structured data to your page
If your website streams live videos,
use the livestream developer documentation
to flag your video as a live broadcast and mark the start and end times. In addition,
VideoObject
structured data is required to tell Google that there's a video on your
page.
Update Google quickly with the Indexing API
The Indexing API now supports pages with livestream structured data. We encourage you to
call the Indexing API to request that your
site is crawled in time for the livestream. We recommend calling the Indexing API when your livestream
begins and ends, and if the structured data changes.
For more information, visit our
developer documentation.
If you have any questions, ask us in the
Webmaster Help Forum.
We look forward to seeing your live videos on Google!
Posted by Danielle Marshak, Product Manager
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
[null,null,[],[[["\u003cp\u003eGoogle introduces new tools for easier discovery of livestreams in Search and Assistant using a red "LIVE" badge.\u003c/p\u003e\n"],["\u003cp\u003eWebsites streaming live videos should use livestream structured data and \u003ccode\u003eVideoObject\u003c/code\u003e structured data to indicate live broadcasts and their schedules to Google.\u003c/p\u003e\n"],["\u003cp\u003eThe Indexing API is updated to support livestream structured data, enabling faster crawling and updates for livestream content.\u003c/p\u003e\n"],["\u003cp\u003eWebsites are encouraged to utilize the Indexing API when livestreams begin, end, or if the structured data is modified for timely updates.\u003c/p\u003e\n"]]],["Websites can now flag live videos for Google Search and Assistant using livestream structured data and the Indexing API. To make videos eligible for a red \"LIVE\" badge, add livestream structured data, including start and end times, to the video page. Utilize the Indexing API to notify Google when livestreams begin, end, or when data changes. This helps ensure timely crawling and visibility of live content.\n"],null,["# Introducing the Indexing API and structured data for livestreams\n\nWednesday, December 05, 2018\n\n\nOver the past few years, it's become easier than ever to stream live videos online, from celebrity\nupdates to special events. But it's not always easy for people to determine which videos are live\nand know when to tune in.\n\n\nToday, we're introducing new tools to help more people discover your livestreams in Search and\nAssistant. With livestream structured data and the Indexing API, you can let Google know when your\nvideo is live, so it will be eligible to appear with a red LIVE badge.\n\nAdd livestream structured data to your page\n-------------------------------------------\n\n\nIf your website streams live videos,\n[use the livestream developer documentation](/search/docs/appearance/structured-data/video#livestream-guidelines)\nto flag your video as a live broadcast and mark the start and end times. In addition,\n`VideoObject` structured data is required to tell Google that there's a video on your\npage.\n\nUpdate Google quickly with the Indexing API\n-------------------------------------------\n\n\nThe Indexing API now supports pages with livestream structured data. We encourage you to\n[call the Indexing API](/search/apis/indexing-api/v3/quickstart) to request that your\nsite is crawled in time for the livestream. We recommend calling the Indexing API when your livestream\nbegins and ends, and if the structured data changes.\n\n\nFor more information, visit our\n[developer documentation](/search/docs/appearance/structured-data/video#livestream-guidelines).\nIf you have any questions, ask us in the\n[Webmaster Help Forum](https://support.google.com/webmasters/community).\nWe look forward to seeing your live videos on Google!\n\n\nPosted by [Danielle Marshak](https://www.linkedin.com/in/daniellemarshak/), Product Manager"]]