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优质网站算法纳入用户反馈,走向全球化
使用集合让一切井井有条
根据您的偏好保存内容并对其进行分类。
2011年4月22日星期五
发布者
:
阿密特·
辛哈尔(
Amit Singhal
)
,
Google
搜索科学家
原文
:
High-quality sites algorithm goes global,incorporates user feedback
一个多月前,我们引入了一项算法改进,旨在帮助人们
在搜索
时找到更多的优质
网站
。从那时起,我们获得了对于这一变革的大量积极回应:用户查找到了更优质的结果,而且许多优秀的发布者都收获了更多流量。
今天,我们面向谷歌所有英语语言用户在全球范围内推出这一改进成果,同时,我们还在其中纳入了新的用户反馈信息,以帮助人们查找到更好的搜索结果。在某些高可信度情况下,我们已开始纳入与
用户
嵌入
到我们
算法中的网站
有关的数据。此外,这一变化还进行了深度延伸,进入到低质网站的“长尾”领域,以得到更高质量的搜索结果;在这之前,其中的算法可能无法作出评估。与最初的变动相比,这些新信息的影响在范围上较小:与最初变动造成的近
12
%美国搜索量受到影响的情况相比,现在只有大约
2
%的美国搜索量受到了一定的影响。
在
我们所做测试的基础上,我们发现,该算法在检测网站质量方面是非常准确的。如果您认为您的网站是优质网站,并已受到这一变化的影响,我们鼓励您对网站的各个方面进行广泛评估。谷歌的
质量指南
(quality guidelines)
提供关于如何改进网站的有用信息。随着网站的变化,我们的算法排名也将进行更新,以反映这些变化。此外,欢迎您在我们的
站长
帮助
论坛
上发帖留言
。虽然我们没有做出任何人工处理,但是在我们继续完善算法的过程中,一定会考虑这一反馈的。
在扩展使用其他语种之前,
我们将继续测试并完善这一变动;当有更多的信息可供分享时,我们将会及时发布最新消息。
如未另行说明,那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可,并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情,请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC):2011-04-01。
[null,null,["最后更新时间 (UTC):2011-04-01。"],[[["\u003cp\u003eGoogle has rolled out a global algorithmic improvement to enhance search results for English-language users.\u003c/p\u003e\n"],["\u003cp\u003eThis update incorporates user feedback, including blocked sites, to identify and prioritize high-quality websites.\u003c/p\u003e\n"],["\u003cp\u003eGoogle encourages website owners to review their site quality and consult their guidelines for improvement if impacted by the change.\u003c/p\u003e\n"],["\u003cp\u003eWhile manual exceptions are not being made, feedback is welcomed and will be considered for future algorithm refinements.\u003c/p\u003e\n"],["\u003cp\u003eFurther testing and refinement will be conducted before expanding to other languages.\u003c/p\u003e\n"]]],["Google globally rolled out an algorithmic improvement to all English-language users, enhancing search quality. This update incorporates user feedback, including data from blocked sites, to refine results. It also addresses low-quality websites, impacting about 2% of U.S. queries. Google encourages site owners to review their site quality using provided guidelines and engage in the Webmaster Help Forums. Further testing and expansion to other languages will occur, with updates to follow.\n"],null,["# High-quality sites algorithm goes global, incorporates user feedback\n\nMonday, April 11, 2011\n\n\nOver a month ago we introduced an algorithmic improvement designed to help people find\n[more high-quality sites in search](https://googleblog.blogspot.com/2011/02/finding-more-high-quality-sites-in.html).\nSince then we've gotten a lot of positive responses about the change: searchers are finding better\nresults, and many great publishers are getting more traffic.\n\n\nToday we've rolled out this improvement globally to all English-language Google users, and we've\nalso incorporated new user feedback signals to help people find better search results. In some\nhigh-confidence situations, we are beginning to incorporate data about the\n[sites that users block](https://googleblog.blogspot.com/2011/03/hide-sites-to-find-more-of-what-you.html)\ninto our algorithms. In addition, this change also goes deeper into the \"long tail\" of\nlow-quality websites to return higher-quality results where the algorithm might not have been able\nto make an assessment before. The impact of these new signals is smaller in scope than the\noriginal change: about 2% of U.S. queries are affected by a reasonable amount, compared with\nalmost 12% of U.S. queries for the original change.\n\n\nBased on our testing, we've found the algorithm is very accurate at detecting site quality. If you\nbelieve your site is high-quality and has been impacted by this change, we encourage you to\nevaluate the different aspects of your site extensively. Google's\n[quality guidelines](/search/docs/essentials/spam-policies)\nprovide helpful information about how to improve your site. As sites change, our algorithmic\nrankings will update to reflect that. In addition, you're welcome to post in our\n[Webmaster Help Forums](https://support.google.com/webmasters/community).\nWhile we aren't making any manual exceptions, we will consider this feedback as we continue to\nrefine our algorithms.\n\n\nWe will continue testing and refining the change before expanding to additional languages, and\nwe'll be sure to post an update when we have more to share.\n\n\nPosted by\n[Amit Singhal](https://profiles.google.com/115744399689614835150/about),\nGoogle Fellow"]]