詳解移除網址 - 第 4 集:追蹤要求的方法,以及不該移除哪些項目
透過集合功能整理內容
你可以依據偏好儲存及分類內容。
2010 年 5 月 3 日,星期一
在我們的網址移除系列最後一篇文章中,我們將說明移除要求的後續作業,以及什麼時候「不要」使用 Google 網址移除工具。如果您尚未閱讀本系列文章,建議您閱讀本系列的前幾篇文章:
建議您也參閱這篇文章,瞭解如何管理網路上與您有關的資訊。
瞭解要求的狀態
提出移除要求後,該要求將會顯示在您的要求清單中。您隨時可以查看要求的狀態,確認內容是否已移除,或要求是處於未受理、待處理或是遭到拒絕的狀態。
如果要求遭拒,旁邊會顯示「瞭解詳情」連結,說明為何該要求遭到拒絕。由於不同類型的移除要有不同的規定,因此特定要求遭拒的原因可能也不同。「瞭解詳情」連結應可協助您找出需要變更的部分,以便順利完成要求。舉例來說,您可能需要變更相關網址,讓網址符合移除要求的類型規定;或是如果您無法這麼做,可能就必須提出不同類型的移除要求 (也就是您的網址目前符合的移除類型)。
如果某項要求已標示為「已移除」,但搜尋結果中仍然顯示該內容,請檢查下列事項:
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搜尋結果中顯示的網址是否和您要求移除的網址完全相同?相同或類似的內容出現網站的多個網址中是相當常見的情況。您已成功移除一個網址,但還是看到其他包含相同內容的網址。
解決方法:要求移除其他相關網址。請參閱這篇說明中心文章,瞭解應該對哪個網址提出移除/封鎖要求。
-
請注意,網址需區分大小寫,因此要求移除 https://www.example.com/embarrassingstuff.html
與要求移除 https://www.example.com/EmbarrassingStuff.html
兩者並不相同。
解決方法:要求移除其他相關網址。請參閱這篇說明中心文章,瞭解應該對哪個網址提出移除/封鎖要求。
-
當要求標示為「已移除」後,也可能因為您提交不同類型的要求而出現不同的結果。如果您要求移除整個網址,那麼「已移除」就表示搜尋結果中將不會再顯示整個網址。如果您要求移除網址的快取副本,則「已移除」表示快取副本已移除,且不會再出現在搜尋結果中,但網址本身仍可能出現在搜尋結果中。
解決方法:查看「移除類型」欄,確認您要求的移除類型。如果您要求移除快取,但想要移除整個網址,請確認網址符合完全移除規定,然後提出完全移除網址的新要求。
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清除冗餘內容,例如傳回
404
的舊網頁。網址移除工具僅適用於需要緊急移除網頁的情況,例如機密資料遭到意外暴露的情形。如果您最近曾變更過網站,導致索引中含有部分過期的網址,則 Google 的檢索器將在重新檢索您的網址時偵測到這項變更,而這些網頁也將在經過一段時間後自動從搜尋結果中剔除。因此,您無需透過這個工具要求緊急移除網址。
-
從網站管理員工具帳戶中移除檢索錯誤。移除工具是從 Google 的搜尋結果中移除網址,而不是從您的「網站管理員工具」帳戶中移除網址。目前您還無法手動移除這個報表中的網址;一旦我們停止檢索多次傳回
404
的網址,這些網址就會在經過一段時間後自動剔除。
-
讓您的網站重新開始。如果您擔心網站可能受到懲處,或者想在向他人購買網域後「從頭開始」,不建議使用網址移除工具移除整個網站後「重新開始」。我們的搜尋引擎會從其他網站收集各種資訊 (例如連至您網站的連結,或用來描述您網站的說明文字),並且使用這些資訊進一步分析您的網站。即使我們完全移除關於您網站的現有資訊,一旦我們重新檢索了所有其他網站,從中進一步瞭解您的網站並且為其建立索引,仍會取得大量完全相同的資訊。如果您擔心您的網域曾有不良記錄,建議您提交重審要求,讓我們瞭解您的疑慮 (例如您已向他人取得網域),以及新舊網站有何不同 (例如您已變更網站的某些內容)。
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將遭到入侵的網站「下線」。 如果您的網站遭到入侵,而您想要移除已建立索引的不良網址,可以使用網址移除工具移除駭客建立的所有新網址,例如:
https://www.example.com/buy-cheap-cialis-skq3w598.html
。不過,我們不建議您移除整個網站,也不要移除您希望最後建立索引的網址。實際上,只要清除駭客建立的網址,讓我們重新檢索您的網站,這樣一來,我們就能盡快為全新、經過清理的內容重新建立索引。
請參閱這篇文章,進一步瞭解如何處理駭客入侵的情況。
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讓 Google 能為網站的正確「版本」建立索引。系統接受移除
https://www.example.com/tattoo.html
的要求後,也會一併移除 http://www.example.com/tattoo.html
。同樣地,要求移除 www 和www 版本的網址或網站,也會使另一個版本一併遭到移除。因為這些網址通常指向相同的內容,而我們瞭解大多數網站管理員和搜尋者並不希望這些重複的內容出現在搜尋結果中。簡單來說,網址移除工具不應當成標準化工具來使用。因為這個工具不會保留您喜愛的版本,而會移除網址的所有版本 (http/https 和 www/非 www)。
我們希望此系列文章已經回答您對於從 Google 搜尋結果中移除內容的相關問題,並協助您排解可能發生任何的問題。如有能有疑問,歡迎造訪我們的說明論壇。
發文者:網站管理員趨勢分析師 Susan Moskwa
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[null,null,[],[[["\u003cp\u003eThis post focuses on how to follow up on Google URL removal requests and when not to use the tool.\u003c/p\u003e\n"],["\u003cp\u003eUsers can check the status of their removal requests (removed, pending, or denied) and learn more about denials through the "Learn more" link.\u003c/p\u003e\n"],["\u003cp\u003eContent may still appear in search results after removal if similar content exists on multiple URLs, URLs are case-sensitive, or a cached removal was requested instead of a complete removal.\u003c/p\u003e\n"],["\u003cp\u003eThe URL removal tool should not be used for cleaning up 404 pages, crawl errors, restarting a site, removing hacked sites entirely, or canonicalization.\u003c/p\u003e\n"],["\u003cp\u003eGoogle recommends using the tool for urgent removals like exposed confidential data, and provides alternatives for other scenarios such as reconsideration requests and hacking recovery.\u003c/p\u003e\n"]]],["Upon submitting a removal request, you can track its status. If denied, a \"Learn more\" link explains why, guiding you to adjust the request or URL. \"Removed\" status can vary; it might mean the entire URL is gone or just the cached version. The tool shouldn't be used for cleaning up old pages, removing crawl errors from Webmaster Tools, starting a site from scratch, handling hacking cleanups of a site, or canonicalization; its main use is for removing urgent content. Remember that removing one version of a URL (http/https or www/non-www) removes all versions.\n"],null,["# URL removal explained, Part IV: Tracking your requests and what not to remove\n\nMonday, May 03, 2010\n\n\nIn this final installation in our URL removal series, let's talk about following up on your\nremoval requests, as well as when *not* to use Google's URL removal tool. If you haven't\nalready, I recommend reading the previous posts in this series:\n\n- [Part I: Removing URLs and directories](/search/blog/2010/03/url-removal-explained-part-i-urls)\n- [Part II: Removing and updating cached content](/search/blog/2010/04/url-removals-explained-part-ii-removing)\n- [Part III: Removing content you don't own](/search/blog/2010/04/url-removal-explained-part-iii-removing)\n- [Part IV: Tracking requests, what not to remove](/search/blog/2010/05/url-removal-explained-part-iv-tracking)\n\n\nYou might be also interested to read about\n[managing what information is available about you online](/search/blog/2009/10/managing-your-reputation-through-search).\n\nUnderstanding the status of your requests\n-----------------------------------------\n\n\nOnce you've submitted a removal request, it will appear in your list of requests. You can check\nthe status of your requests at any time to see whether the content has been removed, or whether\nthe request is still or pending or was denied.\n\n\nIf a request was denied, you should see a \"Learn more\" link next to it explaining why that\nparticular request was denied. Since different types of removals have different requirements, the\nreason why a particular request was denied can vary. The \"Learn more\" link should help you figure\nout what you need to change in order to make your request successful. For example, you may need to\nchange the URL in question so that it meets the requirements for the type of removal you\nrequested; or, if you can't do that, you may need to request a different type of removal (one\nwhose requirements your URL currently meets).\n\n\nIf a request has been marked \"Removed\" but you still see that content in search results, check\nthe following:\n\n-\n **Is the URL that's appearing in search results the exact same URL** that you submitted for\n removal? It's fairly common for the same, or similar, content to appear on multiple URLs on a\n site. You may have successfully removed one URL, but still see others containing that same\n content.\n\n **Solution:** Request removal of the other URL(s) in question. See our help center article\n about\n [which URL should you use for removal/block requests](https://www.google.com/support/webmasters/bin/answer.py?answer=63758)\n for help.\n-\n Keep in mind that **URLs are case sensitive** , so requesting removal of\n `https://www.example.com/embarrassingstuff.html` is not the same as requesting\n removal of `https://www.example.com/EmbarrassingStuff.html`\n\n **Solution:** Request removal of the other URL(s) in question. See our help center article\n about\n [which URL should you use for removal/block requests](https://www.google.com/support/webmasters/bin/answer.py?answer=63758)\n for help.\n-\n When a request is marked \"Removed,\" that can\n **mean different things depending on what type of request** you submitted. If you requested\n removal of an entire URL, then \"Removed\" should mean that that entire URL no longer appears in\n our search results. If you requested removal of the cached copy of a URL, \"Removed\" means that\n the cached copy has been removed and will no longer appear in search results; but the URL\n itself may still appear.\n\n\n **Solution:** Double-check what type of removal you requested by looking at the \"Removal\n Type\" column. If you requested a cache removal but you want the entire URL gone, make sure\n the URL meets the\n [requirements for complete removal](/search/blog/2010/03/url-removal-explained-part-i-urls)\n and then file a new request for complete removal of the URL.\n\nWhen not to use the URL removal tool\n------------------------------------\n\n- **To clean up cruft** , like old pages that `404`. The tool is intended for URLs that urgently need to be removed, such as confidential data that was accidentally exposed. If you recently made changes to your site and just have some outdated URLs in the index, Google's crawlers will see this as we recrawl your URLs, and those pages will naturally drop out of our search results over time. There's no need to request an urgent removal through this tool.\n- **To remove\n [crawl errors](https://support.google.com/webmasters/answer/9679690)** from your Webmaster Tools account. The removal tool removes URLs from Google's search results, not from your Webmaster Tools account. There's currently no way for you to manually remove URLs from this report; they will drop out naturally over time as we stop crawling URLs that repeatedly `404`.\n- **To \"start from scratch\"** with your site. If you're worried that your site may have a penalty, or you want to \"start from scratch\" after purchasing a domain from someone else, we don't recommend trying to use the URL removal tool to remove your entire site and then \"start over.\" Search engines gather a lot of information from other sites (such as who links to you, or what words they use to describe your site) and use this to help understand your site. Even if we could remove everything we currently know about your site, a lot of it would come back exactly the same once we'd recrawled all the other sites that help us understand your site and put it in context. If you're worried that your domain has some bad history, we recommend filing a [reconsideration request](https://www.google.com/support/webmasters/bin/answer.py?answer=35843) letting us know what you're worried about and what has changed (such as that you've acquired the domain from someone else, or that you've changed certain aspects of your site).\n- **To take your site \"offline\" after hacking.** If your site was hacked and you want to get rid of bad URLs that got indexed, you can use the URL removal tool to remove any new URLs that the hacker created, for example, `https://www.example.com/buy-cheap-cialis-skq3w598.html`. But we don't recommend removing your entire site, or removing URLs that you'll eventually want indexed; instead, simply clean up the hacking and let us recrawl your site so that we can reindex the new, cleaned-up content as soon as possible. [This article](/search/blog/2008/04/my-sites-been-hacked-now-what) contains more details on how to deal with hacking.\n- **To get the right \"version\" of your site indexed.** When a request to remove **https**`://www.example.com/tattoo.html` is accepted, **http**`://www.example.com/tattoo.html` is also removed. The same is true of the **www** and **non-www** versions of your URL or site. This is because the same content is often available at each of these URLs and we realize that most webmasters and searchers don't want these duplicates appearing in search results. In short, the URL removal tool should not be used as a [canonicalization](/search/docs/crawling-indexing/consolidate-duplicate-urls) tool. It won't keep your favorite version, it'll remove all versions (http/https and www/non-www) of a URL.\n\n\nWe hope this series has answered your questions about removing content from Google's search\nresults, and helped you troubleshoot any issues that may arise. Join us in our\n[Help Forum](https://support.google.com/webmasters/community/label?lid=5489e59697a233d7)\nif you still have questions.\n\nPosted by Susan Moskwa, Webmaster Trends Analyst"]]