TargetCpa
An automated bid strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set.
Fields |
target_cpa_micros
|
int64
Output only. Average CPA target. This target should be greater than or equal to minimum billable unit based on the currency for the account.
|
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2024-10-12 UTC.
[null,null,["Last updated 2024-10-12 UTC."],[[["Maximize conversion volume while adhering to your target cost-per-acquisition (CPA)."],["Leverages automation to optimize bids for achieving the desired CPA goal."],["Requires setting a target CPA, which should be higher than the minimum billable unit for your account's currency."]]],[]]