QualityInfo
A container for ad group criterion quality information.
| Fields |
creative_quality_score
|
QualityScoreBucket
Output only. The performance of the ad compared to other advertisers.
|
post_click_quality_score
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QualityScoreBucket
Output only. The quality score of the landing page.
|
search_predicted_ctr
|
QualityScoreBucket
Output only. The click-through rate compared to that of other advertisers.
|
quality_score
|
int32
Output only. The quality score. This field may not be populated if Google does not have enough information to determine a value.
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Last updated 2024-10-12 UTC.
[null,null,["Last updated 2024-10-12 UTC."],[[["AdGroupCriterionQualityInfo provides insights into the quality of your ad group criteria, including creative quality, landing page experience, and expected click-through rate."],["This information is reflected through scores like `creative_quality_score`, `post_click_quality_score`, `search_predicted_ctr`, and an overall `quality_score`."],["These scores are benchmarked against other advertisers, giving you a relative understanding of your ad performance."],["While `quality_score` offers a comprehensive view, it might not always be populated due to insufficient data."]]],[]]
