AudienceCompositionMetrics
The share and index metrics associated with an attribute in an audience composition insights report.
Fields |
baseline_audience_share
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double
The fraction (from 0 to 1 inclusive) of the baseline audience that match the attribute.
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audience_share
|
double
The fraction (from 0 to 1 inclusive) of the specific audience that match the attribute.
|
index
|
double
The ratio of audience_share to baseline_audience_share, or zero if this ratio is undefined or is not meaningful.
|
score
|
double
A relevance score from 0 to 1 inclusive.
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Last updated 2024-10-12 UTC.
[null,null,["Last updated 2024-10-12 UTC."],[[["The report includes audience share metrics for both a baseline audience and a specific audience, indicating the fraction of each audience that matches a given attribute."],["An index is calculated by comparing the specific audience share to the baseline audience share, revealing how the specific audience differs from the baseline in terms of attribute prevalence."],["A relevance score is also provided to indicate the significance of the attribute within the specific audience, with higher scores representing greater relevance."]]],[]]