The different actions advertisers can take to adjust the conversions that they already reported. Retractions negate a conversion. Restatements change the value of a conversion.
| Enums | |
|---|---|
| 
 | Not specified. | 
| 
 | Represents value unknown in this version. | 
| 
 | Negates a conversion so that its total value and count are both zero. | 
| 
 | Changes the value of a conversion. | 
| 
 | Supplements an existing conversion with provided user identifiers and user agent, which can be used by Google to enhance the conversion count. |